First…….some update Social Media stats…..

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Presentation transcript:

First…….some update Social Media stats….. Socialnomics - 2010

Breakthroughs 2010 Social Media

What tools do we use?

These tools (to start ……)

foursquare

This location is called “Food Service Vendor Area.” Check-in’s Check in with foursquare! This location is called “Food Service Vendor Area.”

Foursquare Mayors

Even a caveman can do a blog….. Vlog

Blogs and Vlogs

Measuring success Success is NOT (repeat: NOT) measured in ROI at this point. Success can be measured in EYEBALLS. How many eyeballs looked at (whatever). How many of these eyeballs are targetable. Targetable equates to “leads generated.” As you know “leads generated” is quantifiable.

Who wants to hear a “story?”

Internal & External audiences Both External Blog Vlog Staff-only Foursquare FaceBook Twitter YouTube WordPress Members-only

Questions?