Equipment and Airtime Bundled Solution Sales Model

Equipment and Airtime Bundled Solution Dealer Program Benefits Adds subscriber units faster and improves recurring revenue model. Helps overcome price objections to the radio cost and increases equipment margins with package price. One bundled price makes the sales presentation easier and the customers buying decision simpler. Enhances the ability to be competitive with cellular and digital markets with one bundled monthly price. Allows dealer to receive airtime up front (annual airtime disbursement). Allows for additional income/commissions by selling equipment with more margin built into the payment.

Equipment and Airtime Bundled Solution Customer Program Benefits Allows hardware, installation and airtime fees to be bundled into one monthly payment. Easier buying decision from operating budget rather the need for capital outlay. Customer will own the equipment and may migrate to a lower airtime cost at the end of the financing term. No hidden tax on the radio price as with cellular carriers. Sales model is parallel with what the cellular industry offers today. Customer can easily measure the radio communications value against cellular. NOTE: Your customer will be exposed to a monthly payment option in their shopping experience.

Equipment and Airtime Bundled Solution How it works – Using the LCA Bundled Airtime Calculator Dealer configures monthly payment based on: Radio Quantity Advanced Payment Airtime Price Radio Price

Equipment and Airtime Bundled Solution TOTAL Radio Quantity Includes Mobiles And Portables Amount Customer Wants To Put Down On Each Radio Airtime Price Per Radio Radio Price Needs To Be Calculated With The Following Formula: Total Equipment Price / Number of Radios = Dealer Price Per Radio

Equipment and Airtime Bundled Solution Calculating Dealer Price Per Radio # of Radios = 147 Equip Cost = $95,438 $95,438 / 147 = $649.24 Price Per Radio

Equipment and Airtime Bundled Solution Enter Assumptions into Calculator: Radio Quantity: 147 Advanced Payment: $100.00 Airtime Price: $25.00 Radio Price: $649.24

Equipment and Airtime Bundled Solution Price Breakdown for Dealer

Equipment and Airtime Bundled Solution Price Breakdown for Dealer Bundled Price Per Radio Total Airtime Price For 3 Years Total Price Equipment Plus 3 Years Of Airtime One Year Of Airtime And Equipment Cost Monthly Payment Advanced Payment Check From Customer, Made Out To Dealer Worksheet Can Be Used By Dealer Accounting To Prepare Invoicing

Equipment and Airtime Bundled Solution Click on Customer Sheet (2nd tab in spreadsheet) to Review Quote for Customer Print or Save in PDF for Your Records

Customer Quote: Two-way Radio Solution Dealer can also customize this quote tool with their own branded company information

Equipment and Airtime Bundled Solution Custom Marketing Support Available

Motorola Contact Sheet Regional LCA Account Executives