Tuesday, Dec. 4th Passer-Backer Established Vocabulary Pre-Test Introduction to Rhetoric English Course planning for next year Homework: Course selection justification paragraph Speech Analysis

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Introduction to Rhetoric

The Rhetoric Triangle: Three ways we communicate & persuade Ethos Logos Rhetoric Pathos

Rational Appeals (LOGOS) Appeal to logical reasoning ability Facts Case Studies Statistics Experiments Logical Reasoning Analogies

Advertising: Logos An advertisement using logos will give you evidence and statistics you need to fully understand what the product does. Straight facts One glass of Florida orange juice contains 75% of your daily Vitamin C needs.

Emotional Appeals (Pathos) Appeal to beliefs and feelings and higher emotions Belief in fairness, love, pity …And lower Emotions Greed, lust, revenge

Advertising: Pathos An advertisement using pathos will attempt to evoke an emotional response in the consumer response. Positive: Image of people laughing while drinking pepsi Negative: Image of person having back problems after buying “wrong” mattress Fear/Guilt: Images of a starving child persuade you to send money.

Ethical Appeals (Ethos) Sense author gives as being competent/fair/authoritative. An appeal to credibility or character

Advertising: Ethos An advertisement using ethos will try to convince you tht the company is more reliable, honest, and credible; therefore, you should buy its product. Nine out of ten dentists agree that Crest is better than any other Brand Catherine Zeta-Jones makes us want to switch to T-Mobile.

Appeal Type A child is shown covered in bug bites after using an inferior bug spray Tiger Woods endorses Nike A 32 oz. bottle of Tide holds enough to wash 32 loads A commercial shows an image of a happy couple riding in a Corvette Cardiologists recommend Ecotrin more than any other brand of aspirin Advil Liqui-Gels provide up to 8 hours of continuous pain relief A magazine ad shows people smiling while smoking cigarettes

Rhetorical Figures of Style

Repetition Simple repetition for emphasis. Different Types: Anaphora Antistrophe Conduplicatio

Anaphora Repetition of the same word or group of words at the beginning of successive clauses, sentences, or lines.

Anaphora Yesterday, the Japanese government also launched an attack against Malaya. Last night, Japanese forces attacked Hong Kong. Last night, Japanese forces attacked Guam. Last night, Japanese forces attacked the Philippine Islands. Last night, the Japanese attacked Wake Island. And this morning, the Japanese attacked Midway Island.” – Franklin Roosevelt

Anaphora Example We shall go on to the end, we shall fight in France, we shall fight on the seas and oceans, we shall fight with growing confidence and growing strength in the air, we shall defend our Island, whatever the cost may be, we shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills; we shall never surrender.

Antistrophe Ending a series of lines, phrases, clauses, or sentences with the same word or words.

Example The time for the healing of the wounds has come. The moment to bridge the chasms that divide us has come.” - Nelson Mandela, Inaugural address. “and that government of the people, by the people, for the people shall not perish from the earth”

Conduplicatio Takes a key word from one phrase or sentence and repeats it at the beginning of the next phrase or sentence. The federal government has often been compared to a ship, and that ship is captained by the President.

Epithet Common device that can be dangerously overused. It involves simply attaching an adjective to a noun. Most successful= combine unusual adjectives with nouns. The redemptive clouds drew ever closer.

Asyndeton & Polysyndeton Add stylistic force to writing by handling conjunctions in non-standard ways. Asyndeton: leaves out conjunctions in a list. They all sat under one roof and ate from one table – princes, dukes, barons, earls, kings, merchants, beggars.

Polysyndeton: conjunction between every item The banquet table was a riot of beef and pork and lamb and fresh vegetables and candied fruits and all sorts of wonderful dainties.

Metaphor & Simile

Parallelism Matching of tone, form, and word order in successive phrases, clauses or sentences. It would seem that this defensive tactic – although highly graceful and elegant in form, rapid and effective in style, and safe and easy to learn- would never catch on in that martial arts community.

Rhetorical Questions Asking a question merely for effect or emphasis with no answer expected. How much longer must this injustice last? Is the sky blue?

Thursday, Dec. 6th Speech Analysis Act III Speeches & Analysis Homework: U1-U2 Vocabulary Quiz

Funeral Speeches – Act III sc. 2 Homework: KELLYGHS.WEEBLY.COM Brutus: 12-41 Antony: 75-109; 142-148; 171-233 Purpose Tone Rhetorical Devices (Min. of 3 examples) – with textual evidence Examples of Ethos/Pathos/Logos? – with textual evidence (at least TWO) Crowd Reaction (TE)