Strategic visioning & Working with your council Using the toolkit: Strategic visioning & Working with your council Joanne Doddridge, EDO District of 100 Mile House

Using the toolkit 100 Mile House Small community Large service area population Seasonal population Council: Mayor and 4 Councillors 16 staff Annual taxation collection: $2.7M

Using the toolkit Source: Local Economic Development in BC 2016 Survey

Using the toolkit What we had (or didn’t have) Economic Development Strategy Outdated Not very strategic Not workable for staff No clear direction Not goal oriented Not measurable

Using the toolkit What we had New OCP & Zoning Bylaws Sustainability Plan Municipal Goals & Objectives Ec Dev Building Blocks Workshop Plans re: quality of life Toolkit components: Vision, Community Asset Inventory, SWOT & Key Facts Already doing extensive economic development activities Working within Council’s established priorities

Using the toolkit What we needed Focused Ec Dev Strategy Strategic Bring all info into one place Built and endorsed by Council No public consultation No new direction Few in-house resources or budget

Using the toolkit What we did Communicated with Regional Manager Completed Self Assessment Tool to get focus Compiled Ec Dev documents Compiled work underway Distilled into 5 major strategic themes

Using the toolkit What we did Strategic Areas Sector / Cluster Development & Investment Attraction Resident & Workforce Attraction Tourism Marketing & Community Promotion Business Retention & Expansion Skills Training & Labour Development

Using the toolkit What we did Council – Senior Staff evening workshop Listed each strategic area on poster paper – key activities underneath Asked Council What’s missing? What’s not needed? What should be moved?

Using the toolkit What we did Exercise to rank / prioritize Major strategic areas Activities Financial Reality Ease of Implementation Anticipated benefit Formed Strategic Areas & Goals

Using the toolkit What worked Confirmed Council’s direction – rather than starting from scratch Used plans we already had Customized the toolkit to meet our needs Including a placeholder for Wildfire Recovery Plan Action oriented & achievable Clear & concrete Council aligned with each other & staff

Using the toolkit What worked Toolkit was easy use Simple plan to start - build over time Cost and time efficient Staff can create workplan & measurables Plan in hand to engage the public Built capacity

Using the toolkit What next Update progress Revisit strategic areas Add / subtract / shift New priority exercise Update plan – in-house

Thank you Joanne Doddridge Director of Economic Development & Planning District of 100 Mile House (250) 395-2434 jdoddridge@100milehouse.com