E: sangfroidzz@yahoo.com English for Workplace Communication ULAB3122 http://languageacademy.utm.my/ DR ABDUL RAHIM HJ SALAM Senior Lecturer Language Academy TESL (Ph.D; M.Ed; B.Ed) ROOM: D06 E: m-arahim@utm.my E: sangfroidzz@yahoo.com T: 07-5531904 HP: 012-7652121

COURSE OVERVIEW E-MAIL LETTER MylinE ACTIVITY 30JUNE 1JULY – 29JULY CASE STUDY ORAL PRESENTATION 11-12 AUGUST GROUP MEETING 15% MEMO OF MEETING 10% MINUTES OF MEETING 10% 10% 15% MylinE ACTIVITY 10% ATTENDANCE >80% PART 1 5% FINAL EXAMINATION PART 2 10% PART 3 15%

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UHB3122 GROUP INFO GET INTO A GROUP OF 6 Members’ Particulars: Name E-mail Phone number Mail Address (Workplace) Previous English Course X factor (What is your Specialty) Your roles in your workplace Share with your group members about your roles in your workplace. IDENTIFY ONE COMPANY THAT YOUR GROUP IS INTERESTED IN AND COMPLETE THESE TASKS.

TASK FIND and Read the case of ONE company your group is interested in (REFER TO SAMPLE IN MY WEBSITE) Define the main issues/problems. Set out your firm’s objectives. Identify options open to the firm. Draw up some criteria to evaluate the options chosen. Select the best option. Decide on how the option should be implemented. Draw up an action plan to implement the solution chosen. PRESENT YOUR CASE STUDY

CASE STUDY are written summaries or syntheses of real-life cases based upon data and research require you to isolate and think through the key issues involved against both theory and the larger comparative environment identify appropriate strategies for the resolution of the 'case' weigh the pros and cons of the remedial options/strategies recommend and present a rationale for the best resolution

The Benefits of Case Study Analysis provide valuable hands-on experience to real- life issues and concerns. learn about the types of problems that many companies and industries encounter. opportunity to analyze the steps others have taken to correct specific problems and concerns. put your problem solving skills to the test and allow you to engage in exciting discussions with your classmates.

The process of developing a case study: Define the objective of the case study Identify the important players within the organization, the stakeholders or those who have a vested interest in the outcomes Identify other target groups of the organization, whether clients or suppliers State the official mission of the organization studied State the historical mission of the organization State the understood mission of the stakeholders in the organization Scale the importance of stakeholders,whether in decision-making or effect of consequences Outline the formal decision-making process Note informal decision-making processes Identify the process of production or service delivery Identify support mechanisms Identify competitors

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