Conference Invitation Program Annual Marketing Program

What Do I Need to Achieve… Meet with Prospects? Meet with Clients? Strengthen Client Relationships? Emphasize company interest in customer business? Keep your sales force motivated? Recruit? Enhance cooperation between sales and marketing teams? Manage marketing dollars in a tough economy? Increase Market Exposure?

Your Challenges… Customers have limited time to schedule vendor meetings It is hard to find neutral ground to present your solutions Limited travel budgets and time for company and customers Communication between sales and marketing can be improved Economic challenges inhibit carless marketing spend Marking solutions are one off versus global and strategic Throwing “mud at the wall” versus strategic client search, marketing spend

The Solution… Get your clients/prospects to travel and meet you, in a non-sales environment… … and at the same time, be educated in best practices of reverse logistics

Executing the “Solution" Marketing provides venue to connect with clients Sales team invites clients/prospects to attend Clients/prospects receive a discount voucher Sales team President’s Club SPIFF Sales management tool to monitor sales success

Sales Management Tool… As you invite your customers with the RLA $1500 Discount Voucher, an email is sent to you when someone registers. From: RLA Conference & Expo [mailto:info@rltshows.com] Sent: Monday, February 07, 2011 10:25 AM To: Scott Michaelis Subject: RLA Conference & Expo Vip Confirmation Vegas2011 Thank you for your registration! Event: Vegas2011 Registration: USD$999 - Conference & Expo ($2499 value) Feb 7-9 Name: Dennis DXXX Title: Director Company: LXXX PXXX INTERNATIONAL Email: dexxd@lxxxpxxx.com Phone: 715-369-xxxx Address: Oxx Intxxxx Lane City: Rhinelander State: WI Zip: 54501 Country: USA Voucher Code: VX83531108 Voucher Issued By: Image Microsystems Name: Dxxxx Dxxx Card: XX Expiration: 04-12 Number: ************3520 Receipt Number: 67905488

ROI for Success When you register 30 VIP clients/prospects you receive… Booth Payment Rebate* *Rebate of the actual discounted amount paid Or 100 sq. ft. additional exhibit space Upgrade Or a 10x10 private mtg. room Or a $10,000 sponsorship credit Or a $10,000 credit towards hospitality suite For every 30 additional attendees who register using your VIP discount code, you select which one of the upgrade items you want.

RL Magazine You email RL Magazine as a service to your customers using our MAGAZINE APP, on a monthly basis

The President’s Club, for your company Sales Team Reward The President’s Club, for your company Sales SPIFF Trip for TWO - 4 days / 3 nights Marriott Waikiki – Hawaii Awarded by ECS to every salesperson who has 12 VIP Registrations Includes Airfare and Hotel