RAISING MORE FOR CHRISTIAN CHARITIES Anne Phipps Anne.Phipps@amityworks.co.uk
Knowing your supporters 1) What are the key insights Knowing your supporters 1) What are the key insights? 2) What makes them particular to your organization?
Knowing where there is growth 1) Key trends denominationally 2) Growing ‘churchmanships’ 3) Market share
Knowing your organization 1) Where are your ‘theological boundaries’ Knowing your organization 1) Where are your ‘theological boundaries’? 2) How far can you push the brand? 3) How far are you prepared to be changed by your donors?
Knowing the gaps Individual recruitment Individual retention Community programme High level donations Trusts and foundations
Anne Phipps, anne.Phipps@amityworks.co.uk 01793 418100 biblesociety.org.uk Anne Phipps, anne.Phipps@amityworks.co.uk