Media & Entertainment Business challenge

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Media & Entertainment Business challenge
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Presentation transcript:

Media & Entertainment Business challenge As the popularity of its photo-hosting platform soared, Zenfolio knew that to keep service levels high and costs under control, it had to rethink its storage strategy to support growing data levels. Transformation Zenfolio uses IBM® Cloud Object Storage to store subscribers’ image uploads to its platform and is working with IBM to migrate 12 PB of data from its on-premises storage infrastructure to the cloud. “We found that IBM Cloud Object Storage represented by far the best value, coming in at 45 percent and 33 percent more cost-effective than competitors.” —Yuri Kolesnikov, Director of IT Operations, Zenfolio Yuri Kolesnikov, Director of IT Operations, Zenfolio Business benefits: USD1 million in savings expected over the next three years Enables Zenfolio to deliver on its promise of unlimited uploads Simplifies IT operations, relieving pressure on the IT team Zenfolio Harnessing the power of cloud computing to ride the rising tide of data Solution components IBM® Cloud Object Storage IBM Cloud™ Client Name Zenfolio Company Background Zenfolio is an all-in-one e-commerce platform that enables aspiring and professional photographers to showcase and sell their work. In addition to website design and hosting, the company offers printing services and a broad range of marketing and e-commerce tools. Headquartered in Menlo Park, California, Zenfolio serves tens of thousands of photographers from all around the world. Business challenge As the popularity of its photo-hosting platform soared, Zenfolio knew that to keep service levels high and costs under control, it had to rethink its storage strategy to support growing data levels. The benefit USD1 million in savings expected over the next three years; enables Zenfolio to deliver on its promise of unlimited downloads; simplifies IT operations, relieving pressure on the IT team. Pull Quote “We found that IBM Cloud Object Storage represented by far the best value, coming in at 45 percent and 33 percent more cost-effective than competitors.” —Yuri Kolesnikov, Director of IT Operations, Zenfolio Solution components IBM® Cloud Object Storage IBM Cloud™ Case study Link https://www.ibm.com/case-studies/zenfolio-ibm-cloud-object-storage-data Zenfolio is an all-in-one e-commerce platform that enables aspiring and professional photographers to showcase and sell their work. In addition to website design and hosting, the company offers printing services and a broad range of marketing and e-commerce tools. Headquartered in Menlo Park, California, Zenfolio serves tens of thousands of photographers from all around the world. Share this