Globalization and International Business

Factors in Increased Globalization Increase in and expansion of technology Liberalization of cross-border trade and resource movements Development of services that support international business Growing consumer pressures Increased global competition Changing political situations Expanded cross-national cooperation

The Criticisms of Globalization Threats to national sovereignty

Reasons That Firms Engage in International Business Expanding sales Acquiring resources Minimizing risk – Portfolio Management Diversification