MBSE Social Media – 3 May 2017.

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Presentation transcript:

MBSE Social Media – 3 May 2017

Importance of Social Media to SEO Social Links May or May Not Boost Your Search Rank Links to your content on Facebook, Twitter, LinkedIn, Google+, YouTube and other social networks help the search engines understand what websites are credible and should be ranked for what keyword phrases. Social Media Profiles Rank in Search Engines Social Media Channels Are Search Engines, Too Ultimately, the web is all about building relationships, fostering audiences, expressing identity and sharing ideas––it’s inherently social, and there’s no reason that SEO best practices would go against the grain, especially since the rules that govern SEO are ultimately meant to make the web a more enjoyable and useful place.

March: 7162 visits (SEO /Organic Search 32.4%)

Social Media Assets Facebook LinkedIn Blog Twitter New Unused 870 followers (alumni) 135 Likes Facebook LinkedIn Blog Twitter

Content Blog Monthly / weekly (Update, anything from 100 words to 450) RE: Courses & MBSE related – core objective is to add value/ credibility (non sales push) Blog activity is pushed via: LinkedIn Facebook Twitter Corporate culture (FUN/ Corporate responsibility/ Attending seminars etc) Course intakes Mostly blogs / but can also include announcements *to be added and defined within working group (take your platform into account)

Access Admin access to post Responsibility (Online behaviour) Draft guidelines