Cabot Trail Relay Race.

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Presentation transcript:

Cabot Trail Relay Race

A success story? 26 years last weekend in May 1000 + runners each year and their supporters Economic boost: kick starts tourist season Competitive and participatory International event Location, location, location!

High fives!

It all started 1988 6 teams 2009 65 teams 2012 70 teams (Maximum)

Having some fun!

What is it? 17 stage continuous relay race Legs vary in length from 12km to 20 km 70 teams each with 17 runners Starts Gaelic College Saturday morning Finishes Baddeck Sunday morning Camaraderie, challenge, scenery, fun!

Water stop antics

The benefits Inspires Physical fitness: Participation and Competition Develops sports and event planning skills; officiating, time keeping, safety, logistics Major fundraiser for local volunteer organizations Funds supported construction of hospitals on Cabot Trail Funds support annual bursary for each high school on Cabot Trail (1995) Fosters strong collaboration across organizations and businesses Revenue for businesses Promotes Cape Breton as destination

Crossing the mat

Opportunities Event organization and delivery: Sustain it Sponsorships Keep it “fresh” and build on its reputation Use demographics and impact to promote physical activity and economic benefits Balance participation and competition Manage expectations

Success Mission The Cabot Trail Relay Association is committed to the promise of a unique running event, characterized by camaraderie, good sportsmanship and technical efficiency. The Cabot Trail Relay will be organized and run in a manner that supports the sense of community and economic development of the Cabot Trail.

Success “Well, this is finally my Victory Year as it marks my last Leg to achieve the Covenant honor to have run all the way around the Cabot Trail Relay Race when I finish my Leg 17 this year. It has been a fantastic experience and a wonderful opportunity to meet and enjoy some of the most honest and exciting people all in one place. It is the only race I have had the privilege to run where I am so sore from laughing from the beginning of the race to the end so I am going back next year….”  Cheers Phil Booker 2013

Spectators

Sunday morning