Chapter 8 Dynamic competitive strategy

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Chapter 8 Dynamic competitive strategy Digital Image PowerPoint to accompany: Cover image: © wssl/Thinkstock

learning objectives • know the principles of game theory • understand how game theory can be used in dynamic competitive strategy • know the PARTS co-opetition model • understand the hypercompetition games • see how industry evolution impacts on competitive business strategy choices and outcomes • see how sustainability impacts on competitive business strategy choices and outcomes

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