"Using PowerPoint is like having a loaded AK-47 on the table: You can do very bad things with it." -Peter Norvig

The Rhetoric of PowerPoint

Part 1. The Problems

Problem #1: No Audience Focus

Problem #2: CARELESS SLIDE DESIGN

Too Much Information More Information

Too Much Information More Information Got it?

Gremlin Graphics

"If your words or images are not on point, making them dance in color won't make them relevant." - Edward Tufte

Problem #3: Poor Delivery

PART 2. The Solutions

Plan Your Strategy Plan Your Strategy

Use Vivid Examples Engage With

Engage with your audience.

Tell a Story

Be Yourself

Think Creatively about content

This . . .

Length in Years of Major U.S. Military Involvement

Or this . . .

The Iraq and Afghan Wars have already lasted longer than either the American Civil War, World War I, World War II or the Korean War.

communicate in a way that connects “The way to get people to pay attention is to communicate in a way that connects with their sense of humanity. And that, friends, is the closest thing you’ll find to a magic potion.” --From why business people speak like idiots