Build Your Digital Brand

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Presentation transcript:

Build Your Digital Brand

Digital Brand The foundation for who we are and how it is that we want to be known… The thing that we are paid to deliver and where we are at our best… Displayed digitally!

What is your personal brand?

Imaging you are a recruiter or hiring manager about to research a candidate (YOU). They perform a Google search using your name. What will they find? Will the results represent your personal brand?

“… 59% of hiring managers use search engines to research candidates, with that number rising each year.” - CareerBuilder 2016 “… 67% of colleges surveyed admitted to Googling a prospective student.” – Chicago Tribune

Recruiters, Authors, Consultants, Branding Strategists, HR professionals, Career Development Professionals, College Admissions Consultants, Career Coaches…. Lesley Everett is an internationally acclaimed professional speaker and expert on The Personality of the Brand, and has presented her Walking TALL Methodology in 26 countries across 5 continents to date. She is a published author of 3 books (latest being Corporate Brand Personality (Kogan Page, Feb 2016), and is an Executive Brand Coach. Her clients include several Fortune 500 companies as well as various charities & associations. Lesley is often called upon to comment on people in the public eye on their personal brand and image. She has appeared many times on TV in on BBC News, Sky Business, CNBC, CNN, CBS and Bloomberg. She has also had over 200 articles published in print media around the world.

http://www.buildyourdigitalbrand.com/personal-branding-videos/

Steps you can take Define your digital brand LinkedIn Personal Website Content Creation

Personal Website www.JenniferBonoff.com Personal statement. Your resume. A list of your skills and best qualities. Internship Experience. Job descriptions. Links to Social Media. Letters of recommendation. List of references. Examples of the work you have done. www.JenniferBonoff.com

Connect with me! www.BuildYourDigitalBrand.com Free Report, Free Wednesday Webinar Series Email: jenniferbonoff@gmail.com Twitter: @DigitalBrand101 Facebook: https://www.facebook.com/buildyourdigitalbrand