SUBTEXT Essay Assignment

Essay Assignment (1) ASSIGNMENT: Draft a 2-3-page essay on the subtext of one of the following:  a television program (show or news) commercial film (perhaps too long for this project) advertisement or music video

Essay Assignment (1) ASSIGNMENT: This activity is based on the exercise in your textbook. Consult Chapter 3, particularly the section entitled “The Psychology of Argument,” which begins on page 178.

Essay Assignment (2) SOURCES: While most students use YOUTUBE.COM for this assignment, you may also follow the links below: ADVERTISEMENTS ONLINE AD* ACCESS (Duke University) ALL POLITICAL ADS PHILIP MORRIS ADVERTISING LIBRARY of CONGRESS—ADVERTISING

Essay Assignment (3) WORKS CITED page: On your Works Cited page, draft a proper MLA citation for your sources Author, Title, Source, Dates The complete URL (Web address) Your Small Group-mates need to be able to locate your source. No other research is required this is strictly your insight

Essay Assignment (4) DESCRIPTION: Since you cannot bring copies of your advertisements to show to the class, you must describe your subjects in detail vivid description detailed summary and explanation In the Introduction Or in the second paragraph NO more than a single paragraph since the focus of your paper is the SUBTEXT

Essay Assignment (5) FIND the SUBTEXT: See the “process” below. This is the FOCUS of your paper. Hence, it should make up the bulk of the paper Do not be afraid to “go too far.”

Essay Assignment (6) Submit to the instructor a typed document 2-3 pages in length in essay format that details the SUBTEXT (plural) in your source and include a Works Cited page

Essay Assignment (6) Submit to the instructor a typed document Headers and Title Introduction Description paragraph Subtexts (1 per paragraph) Conclusion Works Cited page