Frightening & Fantastic Gnowangerup Bloom Festival 2016 Sundowner Presentation 16th September 2016 Gnowangerup W Australia Our Future : Frightening & Fantastic Annimac / Anni Macbeth Futurist & Trend Forecaster www.annimac.com.au

Exponential change Augmented Reality Driverless Car Quantum energy Bionic Bodies Climate Change Peak Oil 2000 Population vs Resources 97% of water on Earth is undrinkable Smart machines

Our Four Generation Workforce b. 1980-1995 70-90 yo 50-70 yo 35-50 yo 20-35 yo ©2016annimac www.annimac.com.au 3

Generation Z Fifth Gen b 1995 - 2010 2 billion globally Maclean’s July 2014 ©2016annimac www.annimac.com.au

2 billion in workforce in 2015 Gen Z 1995 - 2010 5 - 20 yo The Influencers Digital in their DNA 2 billion in workforce in 2015 largest cohort group v conservative v serious v ambitious v principled self motivated for usefulness hyperconnected personalised messaging . . . Digital Integrators ©2016annimac www.annimac.com.au 5

… The Influencers live mobile interconnectivity network people ignore obstacles sling shotting technologies Augmented Reality + VR + physical R expect robotics / androids reject idea of fixed place live intelligent towns/cities … 2016annimac www.annimac.com.au

www.mccrindle.com.au 2016annimac www.annimac.com.au

Gen Z in Oz 2016annimac www.annimac.com.au

Generational Characteristics Now time Gen Z 5 - 20 Gen Y 20 - 35 Gen X 35-50 B Boomer 50 - 70 is diverse celebrates diversity accepts diversity assumes diversity realist optimistic/ pragmatic/ practical idealist Self driven Self inventive Self involved Self expansive no rules re write rules desire rules reject rules uses/ignores institutions irrelevance of institutions mistrusts institutions topples institutions self made kids nurtured kids latchkey kids laissez faire kids highest expectation high expectation no link between hard work & success freedom to seek to achieve making the future future is open future is closing future is now egoless personalisation & customisation labels (as security) categorisation (mass) 2016annimac www.annimac.com.au

Key to thriving Relationships people to people people to networks people to social media people to technologies 2016annimac www.annimac.com.au

Key to thriving Attitudes & Values Honesty no spin Integrity walk the talk Respect peoples + planet Responsibility personal + professional 2016annimac www.annimac.com.au

Thank you contact me www.annimac.com.au