the communication model

Communication as Action Message: something that contains information Channel: how a message is communicated Encoding: the process of constructing a message Noise: prevents message from being decoded Decoding: the process of understanding a message Encoding Noise Decoding Channel Source Message Receiver Communication as Action

Communication as Action Encoding Decoding Channel Noise Message Source Receiver Communication as Action

Communication as Interaction Encoding/Decoding Channel Noise Encoding/Decoding Channel Encoding/ Decoding Feedback Message Sender/ Receiver Sender/ Receiver Noise Channel Communication as Interaction

Communication as Transaction Encoding/Decoding Encoding/ Decoding Noise Encoding/ Decoding Channel Sender/ Receiver Sender/ Receiver Always happening! Messages Communication as Transaction

Is it still communication when the message is not understood? YES. When it’s not understood, it’s just poor communication.

You can’t not communicate. Main Principle: You can’t not communicate. You are always communicating.