EL 221 Midterm overview

EL 221 Communicative Business English 1 Midterm Examination 2/2017 Part 1: Vocabulary (10 items, 10 points) Part 2: Seen Reading (10 items, 10 points) Part 3: Unseen Reading (10 items, 20 points) Part 4: Grammar and Structure (10 points) Part 5: Writing (10 points)

Grammar and structure A. Relative Clauses (1 point each / 5 points) Directions: Combine the sentences using a relative clause. Supply an appropriate relative pronoun and add commas where necessary. B. Past Tenses (0.5 point each / 5 points) Directions: Fill in the blanks with the correct form of verb. (Past simple/ Past continuous/ Past perfect)

Relative clauses Relative clause = adjective clause It identifies or give extra information of the noun. There are 2 types Defining relative clause - no comma 2. Non- defining relative clause - contain comma to join the clauses

Defining relative clause give essential information to define or identify the person or thing we are talking about. E.g. Dogs that like cats are very unusual. we are only talking about the ones that like cats. The defining relative clause gives us that information. Defining relative clauses are composed of a relative pronoun (sometimes omitted), a verb, and other optional elements Other EXAMPLES Children who hate chocolate are uncommon. An elephant is an animal that lives in hot countries. Let's go to a country where the sun always shines.

RELATIVE PRONOUNS The following relative pronouns are used in defining relative clauses. These relative pronouns appear at the start of the defining relative clause and refer to a noun that appears earlier in the sentence.

Non defining relative clause non-defining relative clauses tell us more about someone or something, but the information in these clauses does not help us to define what we are talking about. Commas are always used to separate non-defining relative clauses from the rest of the sentence. EXAMPLES John's mother, who lives in Scotland, has 6 grandchildren. My friend John, who went to the same school as me, has just written a best-selling novel. I've just come back from London, where John lives. Yesterday I met a woman named Susan, whose husband works in London.

Forms of Past tenses http://www.grammar-monster.com/glossary/past_tense.htm

Writing Directions: Write a 100-120 word description of a product, using the given notes . Focus on the benefits to customers, adding details you feel are appropriate. Grading criteria: Organization (2 points) A title & 4 paragraphs Content (4 points) – all features and benefits included, and invitation phrases Language (4 points) - paraphrasing and product description language used

What to include in a Product description writing? Include all of the following 5 components 1. Title Sub-headings (optional) 2. Background 3. Overview of benefits 4. Details of features & benefits 5. Invitations

What to include in a Product description writing? 1. Title = name of product 2. Sub heading = slogan inviting consumer to buy the product E.g. The new iPad killer is here, check out our new tablet now! 3. Background = summarizes what your product is, why is it useful, how is it different from other brands 4.Overview of benefits = general description of your product and its’ benefit and usefulness to customers. Who is the target group?

What to include in a Product description writing? 5. Details of features and benefits = mention your all your features and give supporting benefits in detail E.g. With its’ incredible small size (18 x 12 x 1 cm) and light weight (3650grams), the Torrent tablet can be easily carried in your pocket without you even noticing it being there. Small size & weight + easily carried & not even noticing it  (features)                    +                         (benefits) Note that the Background, Overview of benefits ,Details of features and benefits section should be written in complete sentences

What to include in a Product description writing? 6. Invitation = persuading the customer to buy or try your product. Include any promotions , warranty, money back guarantee, channel of distribution and how to get additional information.

Suggested review materials * Grammar unit 1 & 3 (at the end of your textbook) - Answers posted on instructor’s blog Review unit 1 & 3 (at the end of chapter) - Answers to be posted on instructor’s blog.