2012 MARKETING ACTIVITIES IN RUSSIA. ONLINE MARKETING SCOTT-SPORTS.COM/RU Bike part of the new global Scott site is becoming more and more translated.

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Presentation transcript:

2012 MARKETING ACTIVITIES IN RUSSIA

ONLINE MARKETING SCOTT-SPORTS.COM/RU Bike part of the new global Scott site is becoming more and more translated in Russian

ONLINE ADVERTISING Scott web banners in April/May/June12 were on the main bike sites: -Velomania.ru -Bike4u.ru -Twentysix.ru -Dirt.ru -Skisport.ru ONLINE MARKETING

PROMO PACKAGE PRINT We printed this Promo Package here and provided it FOC all our customers who placed bikes preorders

PRINT PROMO PACKAGE We printed this Promo Package here and provided it FOC all our customers who placed bikes preorders

Rider ANTON GOGOLEV SPONSORING Ranking: UCI Elite Men cross country Titles: XCO National Champion 2012

XCM DEMINO BIKE EVENTS Participants: 300 Status: -The part of XCM CUP series -Is held at the one of the best xc ski stadiums in Russia, where xc ski Worldloppet marathon stage will be held on

XCM YAROSLAVIA Yaroslavl BIKE EVENTS Participants: 100 Status: -The new local marathon in the center region of Russia

XCM SCOTT CUP 2012 Toksovo St-Petersburg BIKE EVENTS Participants: 500 Status: -National XCM Championship -The second biggest bike event in Russia