Take notes on your own paper Social Media Take notes on your own paper

SOCIAL MEDIA Revolution or Fad? Watch link above Click on link to watch video Watch link above

The Benefits Of Using Social Media The world has changed. Today’s corporations, large and small, are expected to communicate with clients all over the world. By discovering the advantages of social media, companies are able to reach and interact to an extensive range of clients and potential customers. Why use social media? Communicate instantly Receive clientele’s input Provide assistance to clients Learn about clients http://www.forbes.com/sites/kellyclay/2012/11/30/why-businesses-should-use-social-media-for-customer-service/ http://seo-alien.com/articles/social-media-business-marketing/ why use social marketing?

Read the following article to better understand each puzzle piece http://socialmediatoday.com/james-debono/480927/13-reasons-why-using-social-media-business-non-negotiable --read article to understand each puzzle piece

New social media tool example: Word cloud Word cloud Example

Why Change When The Old Way Has Been Successful? While a company has built its prestigious status without the assistance of social media, these sites have become the new craze. By putting a company’s name, products, and services on these social networking sites it gives them the ability to: INSTANTLY market their products and cut down on costs Learn about the different generations and grab their attention. Maximize customer service by: Sending them frequent messages containing new information about their company Answering their questions or concerns via posts. What does a company have to lose??

What are social networking sites? A web-based service that allows individuals to create a profile (public or private) and connect with others instantly. Cisco Blog conducted a study of 100 corporations in 20 different countries, concluding that 75% used client-based social media.

Facebook, YouTube, and Twitter Are Huge! Over Facebook 200 million members 105 million on Twitter 2 million video views on YouTube per day Social networking sites are the primary technique to converse with clients around the world Businesses can be one step ahead by taking this step to partake in the revolution of known as social media

Tips to Consider For A Successful Business on Social Sites Opinions Matter Maintain To Gain Adapt Or Get Lost In The Shuffle Take Action Opinions Matter: Those we are interacting with are the ones fueling the business. They are also the people spreading word about the company. Their word matters. Maintain To Gain: Regularly update your social network site to allow customers to always know what is new with the business. Clients want interaction and knowledgeable information. The more they know, the more they buy. Adapt Or Get Lost In The Shuffle: Take the time to research all aspects of the site, incorporate your employees, and be genuine. Take Action: By not participating in this universal craze, a business runs the risk of being over shadowed by the competition. By acting fast and utilizing every aspect Facebook, Twitter, and YouTube, a business will come out on top.

Lingo To Be Familiar With… Tweet #Hashtag Follower Tweeps Retweet Blocking  New feed Tag This is the most common term that people get confused by. Hashtags are words that begin with the number sign and represent a topic or an event. You can learn more about hashtags at Hashtags.org. This is a great resource for tracking and finding what different hashtags mean, as well as monitoring their popularity. Hashtags provide Twitter users with a way to search for information on specific topics and events. http://marketing.about.com/od/socialmediamarketing/a/twitterterminology.htm

Blogs “Real” Trust Pictures, comments, videos, text TEKCO vs. Tupperware http://blogs.hbr.org/cs/2012/11/use_social_media_to_build_emot.html Emotion is what Social media is all about. http://www.jonacuff.com/blog/2-in-2012-why-my-kids-wont-use-social-media-anytime-soon/

Privacy and Security Issues Facebook, YouTube, and Twitter all include a Privacy Setting that allows our business to choose a public or private profile settings and block unwanted users from viewing our profile. We still want to take into consideration what other competing firms can view on our social networking profile. With the easy to use privacy settings, our company can choose who we want and who we do not want to have access to our site.

Present And Future Generations The world has changed… Social media is the future. Aloha.

ASSIGNMENT: Create a concluding slide for this PowerPoint using http://www.wordle.net/create/ Use at least 15 important words discussed in this assignment. As a class we will learn the Snipping Tool and submit Submit through Drop Box please Good luck