By Dr. Sayed Waqar Hussain Youth and Media By Dr. Sayed Waqar Hussain

Composition A-The Role of Youth in Media B-The Influence of Media on Youth C-The Freedom of Media

A-The Role of Youth in Media Youth: the time of life when a person has the greatest possible desires and the highest possible energies to fulfill them. Media: The main ways through which most of the people receive information and entertainment i.e television, radio ,newspapers (Oxford Dictionary)

Continued Information ought to be in conformity to people Right to Know: Comprehensive, Timely, Unbiased.

Youth in Media Technical 63% Finance 72% Reporting 86% Talk shows Anchors 82% Editorial 16 % Newscasters 90%

Composition and growth of Stories Over the past 10(particularly last 6) years: Exclusive Stories 58% Reports 77% Scandalous Stories 138% Economic issues 54% Rebuttals Declined by 24% Agenda Setting 50%

Social Issues and Security (Increase in Coverage) Addiction 36% Domestic Violence 76% Gender discrimination 88% Police tortures 55% Abduction for Ransom 66% Theft and Robbery 86% Corruption 115%

Economic Issues Development Schemes frauds 36 12% Misuse of Aid and Loans 46 34% Misuse of Authority by Ministers 110 22% Energy sector Fraud 72 28% FBR/ Tax Evasion 586 40% Trade 234 35% Overpricing 172 26%

The Cost of Right to Know 76 Journalists Martyred (Denial Pearl) Nasrullah, Saddique Bacha, Noor Hakim, Wali Khan Babur, Noor Hakim, Ibrahim Khan, Allah Noor, Amir Nawab, Hayat Ullah Mosa Khan, Shoaib Khan, Mukarram Khan Pervaiz Khan, Abdul Wahab, Asfandyar, Marwat and Saleem Shahzd.

B-Media Influence On Youth Gap between information haves and information have nots Up to age of 17, 250000, commercials are being watched by youth. 69 % of the girls are Influenced by skinny models to have a perfect body shape. Males too feel insecure about their physical apperance

Continued On the average youth are exposed to14000 sexual references. Music videos have more sex per minute than any other genre Models and actresses are shown as sex objects In 62% 0f ads, women are scantily dressed .

Cotinued Body Doubles are used to make up for imperfect body shapes Actresses diet and smoke to keep their natural weight off 82 % of the movies show characters smoking.

As a Result Youth feel it normal to have sex Young girls are undernourished, losing menstrual periods- fertility problems-health risks. Smoking among High school, college and particularly university students is increasing Males feel insecure about their physical appearance and involved in obsessive weight training, use anabolic steroids and dietary supplements for bigger muscles and stamina

violence 73% of the time a perpetrator goes ence unpunished, that suggests that violence is a successful way of resolving conflicts . 47% of the time violent action shows no harm to the victims. 15 % shows no pain Only 16% shows long term –ve effects

As a Result Aggressive attitudes are being developed in youth. Youth become desensitized to real world violence. A fear of being a victim of violence is developed Coverage of real world violence, crimes, killings, terrorists acts promotes crimes as they are highlighted when they are committed but not when they are punished And also because bigger crimes are committed to create bigger head lines or breaking news.

C- Freedom of Press Freedom of communication and expression through electronic and published material. Right to know Right to privacy News –An unusual event News- played up, play down Rebuttal of news Breaking News

News is sacred Readers receivers or vitims of information Coverage of real world violence, crimes, killings, terrorists acts promotes crimes as they are highlighted when they are committed but not when they are punished And also because bigger crimes are committed to create bigger head lines or breaking news.