Making Crazy Money with Games in the Cloud Brian H. Prince Chief Technical Evangelist – Windows Azure Microsoft Corporation AZR206

You have a great game idea.

That makes me above average. For once.

Casual Games = $2.25 billion

And is growing at 20% a year.

The average iPhone user spends $9.49 per month. Android is $8.63 per month. Taptitude makes $1,750/day in advertising. Geekworks makes $275K/year.

Great Game + Marketing Success

Casual games are entrepreneur rich

You will probably fail.

Sorry.

Build game. Magic happens here. Profit.

PayFree Play Game Pay Wall

Pay Free Play Game Pay

Build in friction … so the player can buy it away.

; How to Not Spend Money

Moonlighting

Using the cloud

Target Marketplaces

Game State

State / Game Match Leaderboard Commerce Inventory Storage Proxy Achievements Notification Communication BLOB Queue Tables SQL Azure

Game Services WAZ Storage Worker

Shall we play a game?

Samples Tankster Windows 8HTML5 Simple Games Tic-Tac-ToeConnect Four Tools Server APIs Client Scripts EaselJS Game Commands Test Client Guidance Docs Architect ure

Resources Toolkits: Social Games - toolkit-games Android - iOS - WP7 -

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