Business Functions Date.

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Presentation transcript:

Business Functions Date

Operations defined Operations includes every activity needed to manufacture a product or provide a service. Operations is an essential business function, because without a product or service to sell, a business has no reason to exist.

Operations as a focus… Operations activities will always revolve around acquiring raw resources, converting those resources into something to sell and scheduling and controlling the process of conversion.

Operations as tasks… Activities to accomplish those aims include creating production schedules, taking inventory, equipment maintenance, measuring quality and efficiency, and designing workflows.

Marketing defined Without customers for its products or services, a company can't stay afloat, making marketing another crucial business activity. Marketing activities go beyond merely creating ads that entice customers.

Marketing activities Instead, marketing activities are intimately connected with a company's products and services. Indeed, by understanding the needs and desires of consumers, those in marketing help shape a company's offerings.

Marketing as a focus Marketing activities determine the needed performance specifications of a company's products and services, the proper pricing, the best distribution channels and packaging. Consumer and marketplace studies, promotion and sales also fall under marketing's purview.

Finance defined The bottom line: Money makes business possible. When approached carefully, finance activities build a foundation for a company's security, ensuring future operations. Finance must measure operations to create forecasts predicting a company's ability to meet future challenges.

Finance as a focus Creating budgets, allocating funds throughout the company, determining investments, protecting assets, managing credit and preparing financial reports are other necessary financial activities.

Finance as assessment Two important statements companies typically prepare are the balance sheet, which shows a company's assets and liabilities, and the income statement. By subtracting expenses from income, the income statement reveals a company's profit or loss.

Assignment Using the resources of your group design an effective multimedia presentation for the company that you have been assigned. 1. Conduct research for examples/evidence of assigned activity taking place in that company a.    Rank business activities as which your group feels that company does best

Make your project great because… All presentations will be evaluated by the entire class utilizing the rubric provided Be ready to identify leading companies in each type of business activity for all projects

Summary Project Having selected the business function that each company does best the class will create a mural using the logos found online and in media. Once this is completed your should make notes in your notebook about industry leaders in each function.