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People still need payment options Model T is invented by Henry Ford 1909 $850 Too Pricey for middle class He creates the assembly line which helps make model T more affordable 1920s ($290) Sales went from 8mil to 26 mil Kitchen App. Furniture Radios Planned Obsolescence Installment Plans are created People still need payment options Marketing Departments Money Spent went From 500 Mil to 3 Bil. Magazines Newspapers Radio Billboards Family Vacations Suburb Living Teenage Culture Auto- Touring Advertising Advertising