Location, Location, Location! Virtual Business
Why is location important? “Make or Break” Many factors that lead to the success of a business
Factors for Success Zoning Draw Area Pedestrian/vehicular traffic Trade radius
Questions to Answer Why is location important to a retailer? What are the five different types of locations? Why is it important to understand trade area and traffic for retail operations? What is the difference between competitive and complementary businesses? Explain each of the different types of Leases.