Commonly Used measurement dimensions Stat – 472 Survey design

We are doing to critically evaluate some common approaches to asking questions about commonly measured subjective and objective phenomena Measuring frequency Measuring quantity Measuring feelings Answering evaluative questions Measuring satisfaction Rating agreement Measuring priorities Dealing with people who “don’t know”

The goal is to help the researchers think about, and choose among, the various alternative questions that could be used. Measuring frequency

Measuring quantity

Measuring feelings

Answering evaluative questions

Measuring satisfaction

Rating agreement

Measuring priorities: Rank Order Versus Rating

Dealing with people who “don’t know”