The Clinic Business Plan By Tamar B. Ferguson

Mission and Objectives Mission Statement: The clinic as being the backbone of this community we have always aim to please our patients our goal is to increase customer satisfaction by 30% in 1 year. Mission Statement: The clinic as being the backbone of this community we have always aim to please our patients our goal is to increase customer satisfaction by 30% in 1 year. Objectives: Objectives: Increase Female work force Increase Female work force Increase Quality Increase Quality Increase Diversity Increase Diversity Increase Morale Increase Morale Decrease turnover Decrease turnover Increase employee Productivities Increase employee Productivities Increase training and development. Increase training and development.

The CEO Is an asset to company and will really be a key person to helping restructure the clinic. Her leadership, vision and energy have been the backbone of the clinics success Is an asset to company and will really be a key person to helping restructure the clinic. Her leadership, vision and energy have been the backbone of the clinics success

Employees The organization policy on hiring staff position as been to hire walk- in and friends of current employees. The organization policy on hiring staff position as been to hire walk- in and friends of current employees. There is a lack of female and minorities at all levels. The employee are unhappy. There is a lack of female and minorities at all levels. The employee are unhappy. The staff is not well trained. The staff is not well trained. The clinic has over 660 employees within 105 job categories. The clinic has over 660 employees within 105 job categories.

The Competition The hospitals are competing with the clinic. That have high occupancy rates, Low rates, the hospitals might even join together to be start having advertising or marketing techniques so that they will gain costumers and employees. The hospitals are competing with the clinic. That have high occupancy rates, Low rates, the hospitals might even join together to be start having advertising or marketing techniques so that they will gain costumers and employees.

The Market The clinic serves as a regional center for the biggest employer. The spectrum of medical services and specialties offers range from a preventative to therapeutic medicine, for the newborn to the elderly or (cradle to grave as its called in business). The clinic serves as a regional center for the biggest employer. The spectrum of medical services and specialties offers range from a preventative to therapeutic medicine, for the newborn to the elderly or (cradle to grave as its called in business). Technological innovation is occurring faster that most in the industry Technological innovation is occurring faster that most in the industry

The Organization The clinic is experiencing and environment of constant change, rapidly shifting markets and technology evolution, and demographic shifts. The clinic is experiencing and environment of constant change, rapidly shifting markets and technology evolution, and demographic shifts.

SWOT Strengths: Biggest employers in the area, Region economic condition is good, the spectrum of medical service. Strengths: Biggest employers in the area, Region economic condition is good, the spectrum of medical service. Weakness: Lack of female, Low morale, lack of public transportation, competition, recruitment and retention, job training. Weakness: Lack of female, Low morale, lack of public transportation, competition, recruitment and retention, job training. Opportunity: Increase competitiveness, invest in technology and training, hire more diverse staff Opportunity: Increase competitiveness, invest in technology and training, hire more diverse staff Treats: Unions, Competitors, Merger and Partnership Treats: Unions, Competitors, Merger and Partnership

Objectives Increase Female work force by Increase Female work force by 30% in 2 years Advertise in female journal Advertise in female journal Benefits Culture Benefits Culture Have a free day care service Have a free day care service Increase quality by 10% in 18 Months A trained staff A trained staff Better Technology Better Technology Increase Diversity by 30% in 2 years Promote equal employment Promote equal employment Recruit from area, college and school where a large amount minorities of graduate output. Recruit from area, college and school where a large amount minorities of graduate output. Go to job fairs Go to job fairs

Objectives Continues Increase Morale by 25% in 12 months Increase Morale by 25% in 12 months Have departments party, so that the employee can relax, and you can get to know them Have departments party, so that the employee can relax, and you can get to know them Have employee make their own schedule and days they want to work. Have employee make their own schedule and days they want to work. Rec-Center Rec-Center Decrease turnover by 25% in 18 months Decrease turnover by 25% in 18 months Have a better Benefit Package Have a better Benefit Package Give them more days off if they want it. Give them more days off if they want it. Have incentives Have incentives

Objectives Continues Increase employee productivities by 30% in 2 years Increase employee productivities by 30% in 2 years Buy new technology Buy new technology Have a better trained staff Have a better trained staff Increase training and development by 25% in 2 year Increase training and development by 25% in 2 year Have free in-house training Have free in-house training Send employees that want to further there education to school. Send employees that want to further there education to school.

Budget Workforce:$70,000 Workforce:$70,000 Quality:$50,000 Quality:$50,000 Diversity:$70,000 Diversity:$70,000 Morale:$60,000 Morale:$60,000 Turnover:$85,000 Turnover:$85,000 Productivity:$55,000 Productivity:$55,000 Training and development:$75,000 Training and development:$75,000 (Set Aside):$35,000 (Set Aside):$35,000 Total: $500,000 Total: $500,000

Conclusion To achieve the goals that was set in the mission statement. To achieve the goals that was set in the mission statement. We have to be more competitive We have to put the programs to work so that We have to put the programs to work so that We have less turnover We have less turnover A boast in morale A boast in morale Better productivity Better productivity All this will be possible if we all just get along, by working together, to achieve the goals set in the mission statement.