YOU DON’T GET A SECOND CHANCE To make a first (or last) impression! Deborah Gilboa, MD
The problem: competing priorities JCC: Safety Kid counts (all)Camper needs Schedule Parent: one camper needs Story Empathy plan
The solution: Goal sharing! Get to know your parents beforehand as much as possible 1 Understand what they want 2 Find goals you share – the more proximal the better 3 Be able to explain how your path gets them to that goal 4
Generation X Ages 38-52 Perceptions are shaped by Core values growing up having to take care of themselves watching their politicians lie parents getting laid off. Core values Work-life Balance Fun Highly Educated/High job expectations, Lack of organizational loyalty Self-reliance/independence Generation X
Millennials Ages: 21 - 37 Influences: Core values Maybe starts at age 24 Influences: Digital Media child focused world 9/11 terrorist attacks Increase in children of divorce Economic expansion as they grew up First generation of children with schedules. Core values Achievement Avid consumers Diversity/Highly tolerant Like personal attention Members of global community Most educated generation Millennials
Build Great Transitions Investigate the Families 01 Create Routines 02 Set Expectations 03 Build Great Transitions
Investigate the families Training How have they been trained (schools, other camps, expectations) Access How do they access info about camp and about their child’s day Difficulties What do they complain about the most? (differentiators)
Create Routines Allow Teach Base Partner Build in Build in some back-up plans Partner Partner with parents Base Base this on camp mission and kid skill-building Teach Teach the kids so they can teach the parents Allow Allow for or plan “sign out” in both directions
Set Expectations Staff Are always teaching by example Will help parents as well as kids Will have protocols and support Parents Will get answers May need to wait Can count on camp Kids Come first Have a story worth hearing Can help with problem-solving
Parent expectations: What do you know, how could you change them or meet them better? What change are you willing to make to drop offs and/or pick-ups to build more trust and raise resilience? How could you change the expectations around how each member of the kid-care triad (staff, parent, camper) behaves? Pick a question:
Model respect Value hearing the story – who what when why how Ask camper perspective Value hearing the story – who what when why how Make sign out the expectation You (and your staff) are always teaching
Encourage proactive staff validate, investigate, problem-solve assign a point person involve the campers PRACTICE
Connect protocols to purpose Mission Safety Resilience Reliability
Dr. G has digital resources YOU need for your families! Pick a time to talk to her about it! (click this!)