Handling Problems and Crises in Communication

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Presentation transcript:

Handling Problems and Crises in Communication

What is communication? Not one-sided. Involves more than words. Different styles and assumptions.

Common communication problems: Not reaching target population Not understood Offensive Organization is disliked Misrepresented Error

Dealing with problems: Be honest Talk with opposition Be flexible Take responsibility Apologize Restate the message

Planning for a crisis: Determine seriousness. Develop position statements. Notify everyone. Appoint media contact. Oversee process. Keep interested parties up to date. Thank assistants.