Dan Thrive Plymouth is the city’s 10 year plan to reduce health inequalities and understand chronic disease in the city.

Session objectives Consider campaign target groups Identify ways you can engage with and deliver campaign Dan Other engagement – Thrive Network

Year 4: Mental health and wellbeing October 2017 – October 2018 Why? Mental health and wellbeing and health inequalities Mental health and wellbeing and healthy lifestyle choices Dan Add stats here re. inequalities

Definition of Wellbeing Resilience and wellbeing Definition of Wellbeing Dan Simple model This is a population wide campaign, aiming to increase the psychological, social and physical resources people face, and reduce the challenges they face, increase overall wellbeing and resilience

Dan 4-4-54 and huge inequalities in Plymouth This is our Thrive Plymouth Windmill which summarises the theory behind Thrive Plymouth - indicating how we want the city to be a place where people drink safely, eat healthily, are active and are smoke free. This are the behaviour change goals. But we know that people’s mental wellbeing and physical health are closely intertwined, which is why for Year 4 we have decided to focus on mental health and wellbeing. Having stronger mental wellbeing means people are more likely to make healthy choices, and vice versa. If we can become a city where the choices which influence these behaviours are made easier for people we will see a difference in the number of people dying from avoidable illnesses in the city. That will make Plymouth a better place for us all to live.

Thrive so far… Yr 1 – workplaces Yr 2 – schools Yr 3 – One You Sarah

“Terms of Reference” This campaign will help people, who are experiencing difficult and life changing transitions (situations), to build and maintain a positive state of (mental) health and wellbeing by providing them with tools, tips and opportunities (to improve their own wellbeing and resilience) and encouraging dialogue throughout the city which will enable them to choose healthier lifestyle behaviours Sarah Working terms of reference Campaign: Thrive Yr 4 (mental health and well-being) Coproducing with others – Thrive Network – hoping for closer links   Timeframe: Oct 17 – Oct 18 Target groups: The campaign aims to have a population wide impact with enhanced/ increased focus towards people in the following age brackets and social classifications • 16 – 24 yr olds: 36,584 • 55 – 70 yr olds: (55 – 64): 28,894 • C2DE: 83,497 Key messages: 5 ways to mental health tool is easy to use in our daily lives and relevant for everyone (not just those with diagnosed Mental Health conditions) Call to action: Use the 5 ways to MH – CLANG tool (app) Complete the How Are You quiz Engage with the One You stress less and sleep better campaigns

Five Ways to Wellbeing Sarah

Group work 1. Potential campaign target groups Anyone else? School leavers Care leavers Custody leavers People transitioning to retirement People with long-term conditions People with disabilities People who are unemployed Carers Anyone else? Which organisations can reach these people? How can we support each group with the Five Ways to Wellbeing? Sarah people to choose their top priority group

Group work 2. - Offers and needs What I can offer… What I need help with… “How Are You” quiz and tools Five Ways to Wellbeing resources Connect Learn Active Notice Give PROMOTE CREATE OPPORTUNITIES Sarah What can you or your organisation offer What do you need help with (another organisation could help you, or will help inform our offer) Calendar dates and events

E.g. Plymouth City Council offer Sign up to MH Challenge Align training offer from Health Improvement provider e.g. MH First Aid Downloadable Five Ways to Wellbeing resources Coordination of Thrive Network and Campaign Calendar of Events Sarah Events e.g. wellbeing walks in the park Livewell Southwest 5 ways to MH: Understanding Mental Health and Wellbeing (1-3 hrs) An interactive & practical session to help you to develop your confidence & have a better understanding of mental health & wellbeing, how it can be improved & protected using the Five Ways to Mental Health & Wellbeing, & how and where to get the right support.   How Are you quiz MH 1st Aid/ Light/ Youth/ Armed Forces/ Awareness Dir PH report (video format) Safe Talk Mindfulness Moment EHWB school offer (commissioned – ZONE, online service etc)

Launch Day 10th October 2017 (World Mental Health Day) Marketplace - Five ways to wellbeing Ideas for interactive sessions – send to sarah.lees@plymouth.gov.uk Sarah E.g. street factory dancing Walk around campus – notice Vol sector recruitment Connect – organisation speed dating Suggest coming back in September

Next steps Thrive Plymouth Summer Away Day – 24th July Campaign development September MH Network? Launch Day 10th October Sarah