We all rise… …or we all fall.

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Presentation transcript:

We all rise… …or we all fall. 10 Rules of Crisis Communications Jeff Angel

Rule 1: Prepare, prepare, prepare.

Rule 2: Be clear on your Crisis team and what their responsibilities are

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3): Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 3: Be creative when thinking about what might happen and plan for that.

Rule 4: Practice, practice, practice.

Rule 5: Media train everyone who may be on camera in a crisis.

Rule 6: Don’t speculate. Ever.

Rule 7: Feed the Beast

Rule 8: Get to know your lawyers (beforehand.)

Rule 9: Take decisive action.

Rule 10: Be transparent and accountable.

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