STORY Benetton Group S.r.l. is a global fashion brand, based in Ponzano Veneto,Italy. The name comes from the Benetton family, who founded the company.

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Presentation transcript:

STORY Benetton Group S.r.l. is a global fashion brand, based in Ponzano Veneto,Italy. The name comes from the Benetton family, who founded the company in 1965. Benetton has a network of about 6,000 stores in the main international markets. The stores generate a total turnover of 1.6 billion euros (2013).

INFORMATION ABOUT BENETTON PRODUCTION BRANDS ENVIRONMENT SOCIAL COMMITMENT

TOTAL COSTS FIXED COSTS € 29.000,00 costs of cleaning € 3.600,00 € 29.000,00 costs of cleaning € 3.600,00 personnel costs € 14.400,00 insurance € 5.000,00 telephone services € 1.000,00 eletricity VARIABLE COSTS € 15,00 costs of purchase of the commodity € 10,00 transport costs € 5,00 TOTAL COSTS € 29.015,00

BREAK EVEN POINT (B.E.P.) Fixed Costs 29.000 Variable Costs 15 Price Variable Costs 15 Price 30 Units increments ( for a year) 4.500 Break Even (unit) 1.933 Break Even (£) 58.000 Table to make chart Unit Total Costs Sales 29000 4500 67500 96500 135000 9000 164000 270000 13500 202500 231500 405000 18000 299000 540000 22500 337500 366500 675000 27000 434000 810000 31500 472500 501500 945000 36000 569000 1080000

GRAPHIC