IBM Global Technology Services Media and Entertainment Evian Championship – Improves the fan experience with an interactive mobile application hosted on a SoftLayer cloud platform 5338 downloads of the mobile application, which received a 4.3 user rating online Increased online reach significantly compared to the previous year, logging more than one million page views on the event website Business challenge: The Evian Championship wanted to create an interactive mobile application to engage with fans and the media during its annual event. Lacking IT infrastructure and technology expertise, the organization sought an IT solution provider to develop and host the new application. Solution: Using IBM MobileFirst™ Platform Foundation software, IBM developed a mobile application for iOS and Android operating systems, deploying flexible SoftLayer® cloud infrastructure to host the new offering and the official tournament website. With easy-to-provision SoftLayer technology, the client easily launched its app in time for its weeklong event, providing users with live footage, real-time statistics and interactive social media capabilities. Improved engagement with interactive features helping fans follow the action and participate in the experience Client name: Evian Championship   Reference link: http://w3-01.ibm.com/sales/ssi/cgi-bin/ssialias?infotype=CR&subtype=NA&htmlfid=0CRDD-9LGB3J&appname=crmd Company background:  The Evian Championship founded in 1994 made its entry into the very closed circuit of the five Major tournaments on the world women’s golfing tour in 2013.  Solution components: Software IBM MobileFirst™ Platform Foundation Services  SoftLayer® Business challenge: The Evian Championship wanted to create an interactive mobile application to engage with fans and the media during its annual event. Lacking IT infrastructure and technology expertise, the organization sought an IT solution provider to develop and host the new application. Benefits: With a mobile application developed by IBM and hosted in a SoftLayer® cloud environment, the organization extended its online reach and greatly improved fan engagement. The high-performance cloud environment supported 2,500 application downloads and more than one million page views on the event’s official website. Solution components Software IBM MobileFirst™ Platform Foundation Services SoftLayer® WUP12652-USEN-01 1