Suggested Symbols and Colors NEW UPDATE CONCEPT Suggested Accent Colors: Suggested Fonts: Century Gothic (Headline & Main Copy) Arial (Callouts, Small Descriptive Text)

Input – Wireless Presenters Sales Presentation Input – Wireless Presenters Contact Name DATE

Contents Introduction Market Intelligence Consumer Insights Competitive Landscape Category Strategy Introduction to xxxxxxxxxxx(Product Name) Features and Benefits Packaging Solution Technical Data Price Proposal & Availability Target Audience Channel Strategy/Opportunity Product Competitive Landscape & USPs Marcomms Assets PR Plans/Promotions Product Positioning Forecast (Top 5 Accounts) Summary & Close

Introduction – Wireless Presenters Provide individuals a tool to engage with audience during public speaking Combining features of a laser pointer and intuitive buttons to enhance presentation Navigate Presentation without assistance No additional software required Key component for the mobile professional

Historical & trends (units) Presenters As consumers focus on iPads, the focus for presentations on laptops has decreased However, as the mobile professional increases their knowledge of presentation enhancements, we’ll see a rise in presenter sales

Competitive Landscape – NEED TO COMPLETE Product 3 customizable button Manufacturer Logitech Targus SIIG Name Price Point $ $29.99 $24.99 F&B S

Category Strategy Lead market in innovation of Wireless Presenters Regain marketshare from key competitors Establish Kensington as the leader in quality and dependable Wireless Presenters Align Kensington with retail, eTail and B2B as the partner of choice for the mobile professional, education, IT Engage in Partnerships with 3rd party manufacturer i.e. Epson mobile projectors

Introduction to: Wireless Presenter Launch Date: June 2012

Introduction to: Presentair NEW Part Number: K39524US Product Description: Presentair™ Bluetooth® presenter, laser & stylus Street price: $69.99 Launch Date: June 2012

Introduction for: PresentAir Bluetooth Presenter Remote, Laser Pointer and Stylus Perfect accessory for the UltraBook or MacBook user Rechargeable Green Engine Micro USB Recharge Intuitive Controls 4Button UniSurface Module Responsive Touch Tip Customized Stylus Tip True Compatibility Works with Any BT Laptop Quality Conductive Body Comfortable Asymmetrical Body Roam & Present Up to 50Feet Range Bright & Sharp Point Red Laser Pointer

Introduction to: Presentair Product Description: Presentair™ Bluetooth® presenter, laser & stylus Taking presentations to a new level The Bluetooth presenter remote sleek style adds style A perfect accessory for the Ultrabook or MacBook user. Intuitive buttons for ease of use Rechargeable Green Engine Responsive Touch Tip Stylus Beautiful carry case NEED NEW PIC Availability: Q2 FY12

Sample Packaging Solution ADD PACKAGING NEW Cut out for product exposure Icon messaging QR Barcode

Tech Retail Price Proposal $69.99 $TBD $69.99 $TBD Street Price MSRP NEW Tech $69.99 $TBD Retail $69.99 $TBD Street Price MSRP Channel Pricing

Availability Packaged Sales Samples Ex Factory Date In Stock in NEW Packaged Sales Samples Ex Factory Date In Stock in Warehouse May 1st June 1st

Target Audience and Opportunity Customer: Sales Executives & Professionals Managers, Trainers, & Leaders SOHO Channel 2nd Tier Retail; eTail; DMR; VAR Verticals: Education, Helathcare, Commercial

Channel Strategy & Opportunity B2B: ( secure in stock inventory with promotions) IT Gatekeeper SOHO SMB B2C 2nd Tier Retail – in line placement Offer attach promotions eTail – promote to educators and mobile professionals - “Don’t leave home without it” DMR; VAR – Tie in with key floor events Verticals: Education, Helathcare

Regional Specific Promotions Outline any Promotional activity that is going to take place

Presenters EOL Q3 Q3FY12 EOL Q3 Q3FY12 Q2FY12 Price Q3FY12 Performance Presenter Pro Remote w/ Green Laser + Memory $99.99 EOL Q3 Q3FY12 Presenter Pro Remote w/ Joystick, Backlit, Green Laser + Memory $99.99 Presenter Pro Remote w/ Green Laser $79.99 Q2FY12 Presenter Pro Remote w/ Joystick, Backlit, Green Laser $79.99 Price Q3FY12 Wireless Presenter w/ Red Laser + Memory $74.99 Aria Bluetooth Presenter w/Red Laser + Stylus $69.99 Wireless Presenter w/ Joystick, Backlit & Red Laser $65.99 Wireless Presenter w/ Red Laser $49.99 Wireless Presenter $34.99 Performance

Interactive hyperlink when in presentation “slide show” mode Regional Specific Marcomms Assets Photography Web Other Beauty – Product Banner E-Shot Beauty – Family Video Full page Advert Beauty – Web Press Release Components Comparison Chart Environment Flyer In-Use Event Pop-Ups Scale Giveaways/ Premiums Packaging       www.kensingtonpartner.com Interactive hyperlink when in presentation “slide show” mode

Summary & Close Presentair™ Bluetooth® presenter, laser & stylus Smart – a wireless presenter with sleek new design Safe - Provides a dependable and reliable product with a limited lifetime warranty Simple – Intuitive controls to allow you to focus on your audience not your laptop

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