Online Solution: eCommerce merchants must create individualized experiences and display products that precisely match shoppers needs. 55% of businesses will invest in personalization. -- MarketLive Performance Index Industry Trends Focus on Personalization Online Challenge: Half of potential Web sales are lost because visitors simply cant find what they want. --InformationWeek

Guiders help them decide what benefits they need from a product so they can better appreciate & understand what features they want Ads dont help people think through what they need to consider when buying products online (i.e. Buying a dishwasher) Put dishes in dirty? Put vases or wine glasses in? How often you run it? Visible controls? Finish? Using Guiders ® to Increase Conversions

Guiders Guiders influence decisions and drive conversions by guiding consumers through the buying process

Guiders Deliver a HUGE Increase in Conversions (Seen 9%) Guiders Get People Into & Through the Decision Funnel Faster Low Cost, Low Risk, Easy Creation, High Rewards Differentiates Brand, Products & Company Provides Longer Engagement with Many Products Key Benefits to Using Guiders with Ads

9% Conversion Rates on Display Ads 33% of people who use a Guider re-enter the Guider to use it again 26% of people get to a page where they can make a purchase 27% who get to a product page make a purchase Recent Guider Statistics