With 18 Swedish Championships, 14 Swedish Cup titles and regular participation in the European

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Presentation transcript:

With 18 Swedish Championships, 14 Swedish Cup titles and regular participation in the European Cups with the Champions Cup final in 1979 as the highlight, Malmö FF have a long, proud and successful history on the pitch that goes all the way back to its foundation in 1910. Off the pitch the club also has a profound and genuine commitment in the community that includes Actions for education against racism fighting against youth unemployment Our Careeracademy the takes as its starting point the needs of the club’s 400 partner companies and we focus on matching unemployed young people aged 16-29 in Malmoe with existing job opportunities. It is a way for the employers to make a contribution to Malmoe´s economic and social Sustainability. We work closely with Malmo City Council and the Swedish Public Employment Service in Malmoe.

But why? Because football is more than just football! With a strong brand comes responsibility We can and are able to make an impact in the community

The funding journey starts in 2013 Feasibility study Pilot Funding gap Third Sector Public Partnership

Our method- No rocket science but still an innovation!

Questions? Karin Heri Karin.heri@mff.se +46 728 88 02 77