stephanie xie | angelo ragan | namita davey | medha gupta

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Presentation transcript:

stephanie xie | angelo ragan | namita davey | medha gupta team food insecurity stephanie xie | angelo ragan | namita davey | medha gupta

what is food insecurity? Plant someone

food insecurity (n.) the state of being without reliable access to a sufficient quantity of affordable, nutritious food. What does this look like at Rice (definition on google) According to WHO: Available (food is produced or sold within a reasonable distance) Available (food is produced or sold within a reasonable distance) Accessible (food is affordable and physically present) Stable (food access is not affected by seasonal disturbances or warfare) Usable (food is safe and will not cause harm to the consumer) Mild: worrying about ability to obtain food Moderate: compromising quality and variety of food Severe: experiencing hunger

Bob is a junior off-campus student with a reduced meal plan Bob is a junior off-campus student with a reduced meal plan. He just finished a meeting and is hungry, but... Lacks time to cook and buy groceries Sammy’s and Brochstein are too expensive Feels uncomfortable asking for a guest swipe So, he snacks on junk food for dinner. Meet Bob. Existing solution: Include photo of food pantry SA and SSI Compass Food pantry run by SSI Sa interest in improving it Funding by corporation Compass, interest in food pantry

42.6% of students miss 1-3 meals a week 49.5% miss meals because they don’t have time 0out of101 have used the food pantry

Existing Solution & Community Partners Existing solution: Include photo of food pantry SA and SSI Compass Food pantry run by SSI Sa interest in improving it Funding by corporation Compass, interest in food pantry

HCW encourage Rice off-campus students to use the food pantry by increasing awareness about the food pantry and food insecurity? -

Key Insights Students believe that... Food insecurity = not having the money to buy food The food pantry is only for low-income students We found that... “Food pantry” is associated with stigma Word of mouth from friends is more compelling than administrative announcements So first we decided to do some research. We each conducted in person interviews with 2-3 off campus students, We sent out a survey that received over 100 responses And talked to contacts at the SSI and SA. Mention user insigghts, ie) not knowing if food pantry resource is for them

What does a successful solution look like? Make users feel comfortable using the food pantry and included in the user base Increase the visibility of the location and hours of the food pantry Increase awareness of the different causes of food insecurity through a non-stigmatizing avenue Self-sustaining What is the intended impact of each of these goals?

Initial Feasible Solution Advertising & Rebranding: Reduce perceived stigma with use Self-sustaining posters to advertise the pantry as a resource for everyone Rebrand food pantry Student Involvement: Involving college OC Representatives to promote the food pantry as a resource Posters are easier to use to promote anonymity versus a social media based campaign where students can be isolated Rebranding the food pantry Current name and posters approach the issue from a more serious angle that we have found to alienate some students because it’s very “hush hush” We believe that when hearing about a resource from fellow students vs. official SSI webpages the students are more likely to check out the resource as this is how we have found that most current students hear about the food pantry

We will... Present poster mockups with food pantry information, and test users before and after encountering the solution Testing for improvement on... Who can and should use the food pantry Navigatibility to the food pantry Awareness of open hours Testing Presenting with poster and asking user to easily navigate to pantry Survey during test rounds of different food pantry names

Next steps Build a low fidelity prototype of our posters Testing a variety of names for pantry rebranding Learning how people hear about resources on campus Creating a sustainable student led campaign Discussing feasibility and implementation with SSI

Questions for audience What prompts you to check out resources on campus? What are any ways that you can think of to talk about food insecurity casually?

thank you!!