Calpol The challenge What we did The results Cold & flu

Slides:

Advertisements

Similar presentations

RadioGAUGE Regional Insight Entertainment (out of the home)

Advertisements

Media Pack. 421,000 Women 401,000 Men 822,000 Total Population Our Coverage Talking to people across the region.

1 times table 2 times table 3 times table 4 times table 5 times table

This term the Giraffes have been reading ‘Ice Palace’ as part of Power of Reading.

Activity 4: Helping young people. Getting help Many young people can experience problems. Sometimes you might think you are the only person dealing with.

$100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300.

Tables Learning Support

RadioGAUGE Regional Insight Education (3 campaigns)

RadioGAUGE Regional Insight Injury lawyers (2 campaigns)

Promotion. The marketing mix Promotion is just one part of the marketing mix, which is also known as the 4Ps: Product Price Place Promotion.

Company Profile build your business with cost effective advertising… Date: 2010.

Spatone The challenge What we did The results Liquid iron supplements

PG Tips The challenge What we did The results Green Tea

Vita Coco January 2017.

Colgate The challenge What we did The results ProClinical C200

NOW TV Driving Purchase Intent Challenge Solution Results

Workforce Performance Report April 2016

Case study: Gourmet Burger Kitchen

Yu The challenge What we did The results Yu Fruit

W Bowers The challenge What we did Testimonial

Marie Curie Working the Extra Hour Challenge Solution Results

February 12 – 19, 2018.

COM 302 Education for Service-- snaptutorial.com

18,576 redemptions 45,000 samples* distributed with 50p MONP coupon

فرایند تسهیلگری در مددکاری جامعه ای

PROMOTION BMI – Marketing Mix.

Please shut down your computers!!!!!

Reckitt Benckiser The challenge What we did The results E45

Fitbit Alta HR OOH Supports Product Launches Challenge Solution

Harper Collins The challenge What we did The results

Clover Media Differentiation Drives Purchase Challenge Solution

Pharmaceuticals OOH Boosts Consideration Challenge Solution Results

Weetabix The challenge What we did The results Weetabix Banana

Subway The challenge What we did The results Low Fat Subs

Workforce Performance Report March 2016

Mixed Up Multiplication Challenge

Twinings The challenge What we did The results Cold water infusions

Playhouse D6 Digital Media.

Where’s Spot? The challenge What we did The results

Jaguar The challenge What we did The results F-Pace

Nintendo The challenge What we did The results Mario Tennis Aces

Nairn’s The challenge What we did The results Astro Bites

Mentholatum The challenge What we did The results

Mattel & Channel 5 The challenge What we did The results

Colgate The challenge What we did The results Plax

3 times tables.

6 times tables.

Lancaster Toyota The challenge What we did The results

Usborne Publishing The challenge What we did The results

Playcentres & Leisure Centres

Eurowings The challenge What we did The results Ski holidays

Alpecin The challenge What we did The results Caffeine Shampoo

Arla The challenge What we did The results Protein Yoghurt

Fiat The challenge What we did The results 500L

Body Power The challenge What we did The results Body Power Expo 2017

20th Century Fox The challenge What we did The results Trolls

Warner Brothers The challenge What we did The results The Nut Job 2

OOKS The challenge What we did The results Zulleon

Ribena The challenge What we did The results Ribena Mini

Vita Coco The challenge What we did The results Vita Coco Kids

Heinz The challenge What we did The results Fruit pouches

Sheila Fleet The challenge What we did

Peppa Pig The challenge What we did The results eOne

Sony The challenge What we did The results W-series

Flair Toys The challenge What we did The results Ben10

Skins The challenge What we did The results challenge

Communications and Engagement Achievements in the last 12 months

Playcentre Media 2019 Credentials.

Presentation transcript:

Calpol The challenge What we did The results Cold & flu Calpol wanted to be the number 1 brand for children’s cold and flu products during the winter months. What we did To communicate with parents at different touchpoints, table talkers and leaflets, with a coupon for their vapour plug in, were positioned in high dwell time areas, whilst 6-sheets and D6’s raised brand awareness. The results The vapour plug in product saw a 90% uplift in sales during February, the month in which the campaign ran. Environment: Playhouse Media: Mixed Campaign: National