The Canadian University Business Model Richard J. Marceau Rev. 2016-02-29

Universities … Have governance structures which resemble those of nations Offer the value proposition of a business Have multiple stakeholders, with different expectations … When businesses want to partner, it’s important to understand each other’s business model!

Core Business Advocacy Campus Services Advancement Alumni Relations 6 Industry, Government, Society 24 Advocacy 23 Campus Services 22 Advancement 21 Alumni Relations 2 Funding: Capital, Operating 3 Learning Infrastr., Governance, Admin, Finance 4 Programs, Learning Strategies, Retention Strategies 5 Highly Qualified Personnel 14 Evolution of Industry and the Economy 1 Student Recruitment 7 Reputation 8 Intellectual Property 20 Service Agreement Core Business 19 Research Partnership 13 Research Infrastructure 13 Student Financial Assis. 18 Innovation Revenue 15 Evolution of Society 12 Equipment Grants 12 Operating Grants 17 Implementation of Innovation Strat. 11 Grant Requests 9 IP Management 16 Innovation: Sale, License, Spinoff? 10 Scholarly Activity and Production Richard J. Marceau 2015-01-06