From Predictably Irrational by Dan Ariely

Slides:

Advertisements

Similar presentations

Magazines Sean Meagher. Magazines 2013 Review Aviation WorldAeromilitariaArchiveNews 2014 Onwards Aviation WorldAeromilitariaArchiveNews e-ABN

Advertisements

Online Notification Effective 5/23/11 Death Communication Form.

The Inexplicable Appeal of “Free!” Non-standard decision making Behavioral Economics Udayan Roy.

By Sarah Kamal.  Start Word and understand the ways to view your document.  Enter text in a document and navigate a document.  Use Backspace and Delete.

Information Architecture Week 6. Information Architecture CALENDAR.

E-Commerce: Selling Online. Online Auctions E-Commerce: Selling Online How to Sell on Ebay... Register Sign Up to Accept PayPal (optional)

To Digital or Not to Digital Lunch and Learn 22 January 2014.

Ian Reeves. B2B magazines  Magazines published to provide information pertinent to their readers’ working lives  Often paid for by subscription, usually.

Ian Reeves. B2B magazines  Magazines published to provide information pertinent to their readers’ working lives  Often paid for by subscription, usually.

Cognitive Biases in Testing Srikanth S Krishnan Sr. Director QA Oracle India Srikanth S Krishnan Sr. Director QA Oracle India.

Introduction to the Autodesk Subscription Program.

Welcome to Word Day 2 of 3 Dan McAllister Just arriving? Sign-in near the door Grab a handout Just arriving? Sign-in near the door Grab a handout Finished.

2. The Buyer. In Order to Attract Potential Buyer Clients, You Must Know the Answer to:  Who are the buyers?  Where do they hang out?  What do they.

- Group Four Project - A Unit About Tourism In Egypt - An Activity from a lesson plan about ( The Places Of Interest In Egypt ) - Time of the activity.

What is Animal Photography? How can I become an animal photographer??

State Magazine Survey ACI 2008 Nashville, TN. Respondents to Survey ► 38 Respondents ► 37 States Represented  West Virginia - 2 magazines ► 33 Magazines.

Copyright 2006 South-Western/Thomson Learning Chapter 12 Tables.

FOFATO Course Booker works in conjunction with Register for free to publish your courses, which will then appear in FOFATO.

Kindergarten – Ihtiman, Bulgaria Sustain Lesson Plan.

Shapes, Pictures, and Text Boxes Lesson 1. Objectives 1. Work with shapes and the drawing canvas. 2. Modify shapes. 3. Control order, group, and align.

1 2 Where did we want to get? 3 Where did we get?

Sutton’s Home Run: Client contact A full-colour, glossy newsletter – perfect for keeping in touch with your clients.

Choosing the Best Pricing 1 Option Transactional Pricing vs. Hourly Pricing 1 Prices as of 1/15/2004.

Part II: Frequently asked NIALMS database questions l How do I move an existing recorder to a new customer? l How to replace a recorder for an existing.

Competition File What to do WHERE TO FIND COMPETITION NAME COMPETITION CODE SITE CODE.

Creating Labels with Merged Info. Start the same way as we did when we created a mail merged letter (go to data tab and click start mail merge, then choose.

Searching LexusNexus Academic Fall Select Magazines/Journals Select LexisNexis Academic.

Basic Needs First Grade. itself. protect to A has xxxx Name:

Rationality Myth How & Why People Make Weird Choices.

Welcome to Word for Law Firms Dan McAllister Just arriving? Sign-in near the door Grab a handout Just arriving? Sign-in near the door Grab a handout Finished.

Creating Web Pages in Word. Sharing Office Files Online Many Web pages are created using the HTML programming language. Web page editors are software.

Instructions: 1) Complete excel file and close 2)Open word document 3) Click on tools 4) Click on letters and headings 5) Click on mail merge.

Coaches With Clients presents... “High Profit JV Partnerships” Module 1: “TARGETING: How to Identify the Best JV Partners For You...”

DBM 384 Week 2 Individual Assignment Temporal Databases Check this A+ tutorial guideline at 384/DBM-384-Week-2-Individual-Assignment-

EDL 510 Week 3 Individual Comparative Education For this assignment, you will choose from the following options: · Option 1: Peer Presentation · Option.

Graphic design project

3D MAN– HOUSE.

Unit 9 Vocabulary *Vocabulary notes for third trimester are optional. At this point in the year, you should know how to study and what to expect for vocabulary.

Business to business Magazines

Scholarly Journal Articles

Huge Range Of Cable Crimping Tools

MAGAZINE PITCH.

IS IT EFFECTIVE TO RUN ONLINE DATING BACKGROUND CHECKS YOURSELF?

Requirements of the Research Poster

Representative inhabitants survey in USA

OUR GIFT TO YOU... As our gift to you, select a subscription

Introduction to Lesson 6 Which way now? Year 9 options

Audience Extender Reach the right audience at the right time–the moment they’re looking for you. Attract a wider audience. Are you looking to reach more.

Submitting to a subscription-based journal

Put the names of the people in the group here

HOW TO REGISTER AN UMPIRE Version 1.04 Rev

Dr Karla H. Benske and Sheila MacNeill,

Requirements of the Research Poster

Understanding the purpose and process of research

Please complete these tasks before

Put the names of the people in the group here

Use this link to print what is on the screen

Chapter 6 Lesson 5.

Processing Wide Format Jobs

Reading big numbers By (name)

I Am Thankful For… by Name Click the “Design” tab at the top and

Certification Individual Report

FitProSport Joseph Feraco.

An Introduction to Microsoft Word

Certification Individual Report

Building a Better Railway!

Insert Title Here Name, Course, Term INTRODUCTION Problem Description

Insert Title Here Name, Course, Term INTRODUCTION Problem Description

How much do you think the media (film, TV, magazines) influences the way people want to look? Not at all Very much.

Presentation transcript:

From Predictably Irrational by Dan Ariely ACCT 7320 Fall 2014 Bailey

Magazine subscription options Which one-year subscription option would you choose? 1. Online $59 2. Online and print $125

Magazine subscription options Which one-year subscription option would you choose? 1. Online $59 [68% chose] 2. Online and print $125 [32% chose]

Magazine subscription options Which one-year subscription option would you choose? 1. Online $59 [16% chose] 2. Print $125 [none chose] 3. Online and print $125 [84% chose]

Which man is more attractive?

Experiment: Insert a slightly distorted version of one, called -A or -B

Experiment: Insert a slightly distorted version of one, called -A or -B

The lesson? Hang out with a slightly less attractive version of yourself.

Pricing is irrational One example of several experiments,,,