Sheila Fleet The challenge What we did

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Presentation transcript:

Sheila Fleet The challenge What we did Sheila Fleet is a manufacturer and designer of high end jewellery and have four stores based around the UK. David Lloyd was a natural fit for the brand clubs as 79% of health club members say they will pay extra for quality goods. What we did A annual 6-sheet holding, nearby their Glasgow branch allowed them to communicate with an affluent, high earning AB audience who are likely to treat themselves, or a loved one, to designer items, and stay front of mind all year round. Environment: Health Club Media: 6-sheets Campaign: Local