Flair Toys The challenge What we did The results Ben10

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Presentation transcript:

Flair Toys The challenge What we did The results Ben10 Flair toys wanted to introduce their new Ben10 hero toys to young families. What we did With our playhouses filling with families during the summer holiday months, they utilised eye catching D6 screens and activity sheets to engage both children and their parents with Ben10 and the new toy range. The results The campaign reached 350,000 young children and parents during the busy 2 week campaign. Environment: Playhouse Media: Mixed Campaign: National