Founder and Program Director: Mbaarak Abdalla Email: mubarakbrain@gmail.com Cell phone: +254 707 910 222

Summary “Brain Youth Group is a non-profit organization that works towards the sustainable development of Mombasa County. The group is engaged in revenue generating activities, like fish ponds and a mangrove nursery that allow the funding of other projects: mangrove reforestation in Tudor Creek and educational programs. BYG activities will allow Mombasa County to grow economically while preserving the environment.”

Sustainable development We understand sustainable development as the balance between the economy, the society and environment Environment Sustainable development Balance the use of environmental resources and its economical benefits: find alternatives to mangrove deforestation Balance the use of environmental resources and changes to the community values of those environmental resources: educate Economy Society Balance the economic growth and development and the impacts of development on community values

BYG is proposing some effective solutions to Mombasa County’s problems Problems identified Solutions proposed Malnutrition: no access to fish Unemployment (up to 70% for young people) Both issues make villagers exploit the natural resources, causing: Degradation of land, because of sand harvesting activities Degradation of mangroves, because they are cut down for wood, causing: Deforestation Soil erosion Fish disappearance Reduction against tsunami protection Negative visual impact Construction of 10 fish ponds Alternative source of income for villagers Source of affordable fish Replantation of 50,000 mangroves per year The creation of a mangrove nursery will help this objective Creation of regular educational campaigns Teach about the importance of the forest Teach about other relevant topics such as nutrition or HIV

Mission, vision & objectives are aligned with the sustainable development of Mombasa County “Work for the sustainable development of Mombasa County by providing alternative sources of income while preserving the environment.” “Totally restore the mangroves at Tudor Creek and reduce poverty, unemployment and malnutrition in Mombasa County.” Objectives Plant mangroves at Tudor Creek and reverse current mangrove deforestation Educate local villagers on the important role that mangroves play in the ecosystem Educate local villagers on other relevant topics such as HIV and nutrition Create fish ponds as a source of revenue and employment for local community and fresh fish

Collaborate with BYG, you will get a lot in return! How can you help? What do we do? How do you benefit? Brand awareness The 20,000 inhabitants of the village will know that your are helping them! From all the visits to our webpage, who include national and international visitors By us appearing in worldwidehelpers.org and other international communities Villagers who test your product may become consumers Image of social responsible company Nowadays, consumers buy good quality/price products but they are also interested in the social responsibility of the company By supporting us you are helping Mombasa County and hence become a social responsible company For restaurants and hotels: guidebooks like Lonely Planet or Rough Guide value positively social responsibility and list them, so receiving more customers Recurrent money donation: become a partner! One-time money donation: become a project sponsor! Product donation Construction items Fishing material Farming equipment Consumer goods products for group use or educational campaigns For our partners: Appear next to our logo Appear in the partners section of our webpage Appear in every brochure we publish Be mentioned in educational programs Your logo outside our office For our sponsors: Signal with your logo next to project sponsored Appear in our webpage and any brochure as sponsors For product donations: Effectively distribute your product to community members Appear in the collaborators section of our webpage and brochures