Creating the perfect chocolate! Group Rich Leavers challenge 2008 Creating the perfect chocolate! Group Rich

Why are we doing this? To rid the world of other evil chocolates by creating one perfect bar that will satisfy everyone! For the love and passion of chocolate itself. We are also doing this because of our healthy competitiveness (our want to beat the other teams)

What should we do? We must of course: Make a chocolate bar Design a wrapper for our product Film & edit an advert for our product Make a website about our product Make a presentation for our product Show all steps we took to make the perfect chocolate bar

Why did we choose this chocolate bar? We choose this bar because our survey of over 100 8-13 year olds proved that the perfect chocolate would be: Made from Milk chocolate Smooth chocolate (no nuts) Circle shape, in segments

The ingredients Our ingredients are carefully chosen from the best quality products. Ingredients: 200 g of best quality chocolate 1 small bag of caster sugar, an amount of golden syrup (secret ingredient)

How did we make the perfect chocolate? We carefully made the plastic moulds for the chocolate, which were created using the vacuum former. We melted the milk chocolate in a bain-marie and added a small amount of golden syrup and caster sugar.

How did we make the chocolate? We filled the mould with our perfectly melted chocolate We left our perfect chocolate for 24 hours The next day we removed the chocolate from our mould, and decorated it with our signature symbol, the rich “R” completing our wonderful, “Rich” chocolate

Why did we choose this wrapper? We thought about what wrapper best suited the idea of our product and decided that a strip should go round the “diameter” of our circular block We decided that the colours should represent the royal idea, so we chose deep red and gold And Finally the name, a name that represents the deep, royal, rich taste and idea of our chocolate, and so what better name than Rich!

Packaging The Rich Chocolate packaging merges deep, rich, Royal colours with a young exciting shape, appealing to the target audience which makes it seem “Rich” without being too serious. When we carried out the survey we found that the majority of pupils liked galaxy chocolate best, This chocolate also has a rich and lush feel, proving that this type of packaging appeals to the target market.

Our poster and website Click and enjoy We decided base our poster on our advert: Where the “happy” king dances with a chocolate bar from Rich in his hand Our website is here Our poster Click and enjoy

Our advert It was great fun to make the advert and we hope you enjoy watching it as much as we enjoyed filming it. Please remember that you are not alone in this room and other people want to enjoy the advert so please turn off your phones and be silent for the viewing.