Conference Call: Dial in #: (605) 313-4162 | Access #: 618201 Business Growth August 7, 2019 Conference Call: Dial in #: (605) 313-4162 | Access #: 618201 Time: 10:00am – 11:00am

You will either step forward into growth or you will step back into safety. Abraham Maslow

Table of Contents Denial is Not a River in Africa To Ensure Good Growth Cover Your Dominant Eye You Cannot Duck After the Punch Weak Leadership Does-What? You Know That Does Not Work A Compelling Reason That Did Not Work Last Century 5-People You Need to Know

Denial-Is Not a River In Africa Leadership’s That Is Not Ready for This Century Denies that market changes impact company progress. Bad and misinformed leaders feel as though they are already doing everything they can. Bad and misinformed leaders ignore or distorts the current market reality. Bad and misinformed leaders assume that competitors cannot – leap frog past the company. Bad and misinformed leaders refuse to address potential problem spots early on in the process. Bad and misinformed leaders are unwilling to accept that they may have the wrong people in certain roles. Bad and misinformed leaders are not willing to make self-improvement part of their professional growth. http://www.myinterestingfacts.com/nile-river-facts/

To Ensure Good Growth You Need a Good Plan Your business plan is your blueprint for success. A well-thought-out business plan forces you to think about the future and the challenges you'll face and forces you to consider your: Financial needs Marketing Management Plans Competition Your overall strategy for coming out on top.

Cover Your Dominant Eye No Matter How You Look At It: Setting unrealistic expectations, then not allowing change to take place. Expecting radically-enhanced results without having to make any changes. Leaving escape-hatches and ready-made excuses for those who miss goals. Valuing excuses for inaction as highly as results. http://www.huffingtonpost.com/2013/12/20/eye-facts_n_4441884.html

You Cannot Duck After the Punch Your ability to recognize opportunities and to adapt to changing times is a key ingredient to surviving and even prospering in the toughest business climate. You must communicate the overall vision and strategy in small steps for project success. Develop appropriate projections and scenarios. Being prepared – means that you are always ready. Keep your ego out of the company. Your personal intentions and aspirations may limit readiness because you are unable to see past yourself. If the purpose of the vision is not about long-term sustainability. YOU NEED TO RE-ASSESS AND RE-FOCUS. https://ckapower.wordpress.com/2014/08/31/ducking-and-weaving/

Weak Leadership Does-What? Altogether Now!: Allow non-performers immunity. Vacillation and wavering due to complaints and push-back from key-haters. An overly democratic approach with excessive collaboration-makes you look weak. Failure to openly support the changes and new desired behaviors will – kill your business. Acknowledges that the current “processes” may be part of the problem. http://cw.com.hk/feature/11-types-bad-leaders

You Know That Does Not Work A Legend in Your Own Mind - Ineffective Sales and Work Process In order to improve business growth – focus on your business purpose. Chasing too many goals will often leave you frustrated. Set goals and targets that can be measured. Create a defined and agreed upon work process for individuals and teams. Communicate-communicate. It is better to over-communicate than to have infrequent or ineffective process reviews. I have had to learn this lesson. http://snugsomeone.deviantart.com/art/Labyrinth-111756988

A Compelling Reason Leaders must have a strong sense of purpose they can express to their workers. If money is the number one focus for doing the work you are doing the wrong work. Everyone on your team must have a compelling reason to come to work. "It's about creating and sharing a purpose outside yourself, which is very different than vision." http://anotherstep.ruzuku.com/your-online-course-business-needs-focus/

That Did Not Work In Last Century Effective leaders have abandoned: Outdated and Wasteful Work Practices. Effective leaders have migrated gradually to new ideas. Effective leaders learning new techniques to keep the company on a competitive footing with its global counterparts. A way to kill a business is to have a great reluctance to change old habits or adopt new methods. http://www.stavros.io/posts/irotary-part-one/

5-People You Need To Know Name your person: __________________________________________ Advocate: Someone who will support or recommend You, Inc. publicly. Name your person: __________________________________________ Strategist: One who is skilled in strategy and willing to help develop You, Inc. Name your person: __________________________________________ Mail Carrier: A person, especially a friend, who delivers for You Inc. Name your person: __________________________________________ Mentor: A wise and trusted counselor or teacher whom You Inc. will listen. Name your person: __________________________________________ Man of Action: A person who prefers to act rather than contemplate and gets things accomplished quickly an efficiently for You Inc. 12 12

DBE Supportive Services Team Contact Information: Mark Corbin: mcorbin@cheyney.edu Telephone: 610-399-2178 Dominique Smiley: dsmiley@cheyney.edu Telephone: 610-399-2473 DBE Website: www.pennsylvaniadbe.com Addressing the Needs of Small Business Owners on the Road to PennDOT Business Partner Success