Copyright © 2017 SNOWuniversity.com
Fun Loving Living – Planning Language of Love – Communication Welcome The Journey Of Love Dating Fun Loving Living – Planning Language of Love – Communication Marriage For the Love of Money – Budgeting Group Love – Collaboration Divorce Parting Ways Copyright © 2017 SNOWuniversity.com
Vice President – Membership Los Angeles Council of Ski Clubs Todd Hood Vice President – Membership Los Angeles Council of Ski Clubs Copyright © 2017 SNOWuniversity.com
Dating – Member Attends First Date Getting Acquainted Proposing Marriage Marriage – Member Leads Honeymoon Rejuvenation Divorce – Member Leaves Copyright © 2017 SNOWuniversity.com
Write Down What Made You Fall in Love Where Are You In the Journey of Love? Where Is Your Organization in the Journey of Love? Who Do You Want to Marry? What Can You Do To Make Them Want To Marry You? Copyright © 2017 SNOWuniversity.com
They know you, they trust you, and they support you Your Members Love You They know you, they trust you, and they support you They attend your events and bring others They buy stuff just because it has your name on it They forgive you when things go wrong They return year after year Copyright © 2017 SNOWuniversity.com
You Change Their Lives Marriages, Dates, Friends, etc. Travel companions Opportunities to learn skills You Make Dreams Come True New activities, destinations, environments Use vacation days to their fullest Copyright © 2017 SNOWuniversity.com
Might Love Your Organization Write Three Examples of Evidence That Your Members Love Your Organization Write Three Reasons Why Your Members Might Love Your Organization Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
How Members and Organization Think and Decide Decisions How Members and Organization Think and Decide Notifications How Members and Organization Communicate Actions How Members and Organization Act and Behave Copyright © 2017 SNOWuniversity.com
Does Your Organization Have a Match in DNA Decisions Notifications Actions Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
Social Interaction Unique Venues Adventure Do What Is Important Providing Members What They Desire Social Interaction Unique Venues Adventure Plan Calendar By Activity Themes Assign a Passionate Chair Copyright © 2017 SNOWuniversity.com
Write Three Examples of Things Your Members Love Who? What ? When? Where? How? Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
What You Say How You Say It Where You Say It When You Say It Is There a Mis-match What You Say Topics of Interest How You Say It RICE (Relevant, Informative, Concise, Entertaining) Where You Say It Meetings Newsletter Email Social Media Phone When You Say It Copyright © 2017 SNOWuniversity.com
Showing Members You Love Them What Do You Do To Love Your Members What Can You Do To Love Them More How Can You Show Them What You Do Copyright © 2017 SNOWuniversity.com
This is sort of true…we prefer to WATCH! We scroll and scan We post and share…sometimes When you click, how long do you wait? Images and Videos are KING! Make “Love Tapes” Activities that resonate with members, prospective members and supporters Testimonies Supports your brand Copyright © 2017 SNOWuniversity.com
Expose Them To Leadership Organization Processes and Considerations Let Them Visualize Leading Offer opportunities in gradual responsibilities Recognize Leaders Reward volunteers for job well done Recruit Leaders Copyright © 2017 SNOWuniversity.com
Replacing Resignations Energizing Elections Succession Planning Fueling the Future Replacing Resignations Energizing Elections Grow Leaders Offer opportunities in gradual responsibilities Recognize Leaders Reward volunteers for job well done Recruit Leaders Other organizations Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
Champagne Taste and Beer Budget You Get What You Pay For Love and Finance Champagne Taste and Beer Budget You Get What You Pay For Social Successes and Fiscal Flops The Right Fit Copyright © 2017 SNOWuniversity.com
How Expensive Is It To Run Your Club? “Administrative Expense” Website Hosting/Domain/Email Licenses/Fees Supplies Telecommunications Travel Training Postal service Room Rental Food and Beverage Copyright © 2017 SNOWuniversity.com
Everything Else Does Your Club Wants To Do: How Much Money Does It Take To Do Everything Else Does Your Club Wants To Do: Donations/Sponsorships Scholarships Youth Events Adult Events Investments/Seed Money Leadership Development Emergency Fund Copyright © 2017 SNOWuniversity.com
How You Generate Money To Run Your Club: Membership Fees Fundraising Event Revenue Trip Revenue Donations Sponsorships Advertising Copyright © 2017 SNOWuniversity.com
Create the Budget ($ Amount x Number): Membership Fees Fundraising Event Revenue Trip Revenue Donations Sponsorships Advertising Be Realistic Be Conservative Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
Coming together for a shared goal, purpose, or activity Copyright © 2017 SNOWuniversity.com
Ski Clubs Ski Councils Far West Ski Association National Ski Council Federation Other Organizations (Professional, Social, etc) Copyright © 2017 SNOWuniversity.com
Diversifies Programming Offerings Increases Attendance For Scale Economies Expands Social Network For Members Leverage Resources of Organizations Increased Exposure of Brand Increased Efficiency Copyright © 2017 SNOWuniversity.com
Feelings of Superiority/Pride Fear of Loss of Control Aversion to Change “Not Invented Here” Syndrome Copyright © 2017 SNOWuniversity.com
Copyright © 2017 SNOWuniversity.com
Some Relationships End Lifestyle Changes Recognize It May Not Be Personal End Amicably Show Appreciation Stay in Touch Open Door Invitation Copyright © 2017 SNOWuniversity.com
Plan Activities Members Love Communicate Love Show Members Love Budget For Love Collaborate For Love Spread Love Leave in Love Copyright © 2017 SNOWuniversity.com
for organization toolkits, advisory and speaking engagements Please contact : Todd@SNOWuniversity.com for organization toolkits, advisory and speaking engagements 951-444-TODD Copyright © 2017 SNOWuniversity.com