Common Elements of The Successful Corporation The Macro Perspective Economic Viability Loyal Customer Base Market Leader/Innovator Effective Communication Strategy Sound Business Practices Proficient at Maximizing Opportunities Ability To Anticipate Change Entrepreneurial Attitude Strong Brand Strategy Skilled/experienced Workforce Community-Minded Outlook

Creating Your Own Job Description Write your own! Benefits Focus on the future Know yourself better Set direction and goals “Act with a purpose” Assess skills Relate skills to activities and environment Review of the ‘strategic’ and tactical’ details of the position Match your job description more easily to the appropriate employer position

Creating Your Own Job Description Sources to “Learn About You” Employment Resume Assessment Results Reference recommendations Review work product Draw lessons from past achievements Career coach sessions LinkedIn endorsements Interview Prep Strategy Books – Personal Branding Use you imagination! ‘I am an employee, not a candidate’ attitude

An External Look at Your Job Description What does it do? Demonstrates purpose and preparation Builds on past experience But focuses on the present and future Answers interview questions: Why do you want to work for a our company? Why should hire you? Why do you believe you’re qualified for this position? Tell us about your future goals What do believe is most attractive to you about this position?

Interviewing Tips It’s a conversation, not a Q & A! Find common ground – interviews should be a two-way street Focus on the current position and your personal job description Be in the present and future – don’t be a prisoner of the past Ask penetrating questions that stimulate further discussion SMILE Adopt an informal style that is relaxed but focused Act like you want to be there! Show (with stories), don’t tell

Interviewing Tips Assume you are already an employee Make the interviewer relax as well – listen and react and ask questions Use the word FUN at least once during the interview Feel free to politely and professionally disagree Watch your body language Be vigilant about ‘red flags’ Pounce on opportunities It’s not just about qualifications – it’s really about chemistry Ask for the job!! (or don’t go on the interview) RELAX, it’s not the end of the world!

How Your Competition Can Help You Get The Job You Want (by eliminating themselves) They want to be ‘safe’ and ‘conventional’ They think that a job interview is just an annoyance, not an opportunity No disagreement ‘Nodding’ body language Stock Q & A Inertia, not action or risk They take the published qualifications for the job seriously They waste time thinking what they ‘should’ say They waste time wondering what the interviewer really ‘wants’

How Your Competition Can Help You Get The Job You Want (by eliminating themselves) Ghosting They ‘Ride the Rails’ of their experience They live in the past They revel in their job experience They play up their ‘industry experience’ “1 year repeated 10 times”? They substitute ‘smug’ for enthusiasm and learning The use the word ‘credentials’

You’re Not Alone (sometimes it just seems that way) Organizations Recruiters Counselors Family Friends and Neighbors Career Coaches Reading Library Former Teachers Former Employers Former Co-Workers LinkedIn Associates

Notable and Quotable “So many people out there have no idea what they want to do for a living, but they think that by going on job interviews they’ll magically figure it out. If you’re not sure, that message comes out loud and clear in the interview.” Todd Bermont, Director of Sales and Marketing for Evolve Holdings Author of “10 Insider Secrets to a Winning Job Search," "Cognitive Selling" and "Fundamental Selling" available on Amazon.com. 

Reference Articles bbj.org Clues About Engaging Yourself Skills Most Sought After By Employers Personal Branding LinkedIn Deep Dive Guide Ten Hottest Transferable Skills Creating Competitive Separation Boosting Your Confidence