Moving from academia into sales

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Presentation transcript:

Moving from academia into sales Do stuff and get yourself connected Marnix Wieffer, Senior marketing manager Drug safety m.wieffer@elsevier.com -Tell a bit about my work -About the pros/cons -About the journey, how I got there? -> At the end provided sufficient and a bit of advice insight to help you explore post-academic career.

Take home message Do stuff (away from the bench)… And get yourself connect Tell a bit about my work About the pros/cpns About the journey, how I got there?

Elsevier life sciences, what do we do? Number of articles in Embase per year 1,417,665 records in 2018....... 400 m Scientific data exchange is 400 years old Most scientific data still published in unstructured format My 4th point :Published lit is increasing every year Which is great because we have more information to read Data retrieved from www.Embase.com 10-8-2019

Elsevier life sciences, what do we do? Documents Databases Analytics

What do I do? New sales of Elsevier life sciences databases and analytics Visit chemical and Pharmaceutical companies Visit government and academic institutes Interact with PhD level scientists and business Nordics & Benelux Sales is the sole entry point for life sciences revenue -> Bring in the revenue Traveling Cold calling Networking Presentations Emailing Meetings

Sales: Is it any good? Job satisfaction Rewards (wins/losses) Independence Sales targets Pressure Travel Experience/skills Entry points for further careers

My academic Journey Study PhD Postdoc Postdoc Best grade ever was at Utrecht university for my management course

People Science Business Reflect Research Apply

What happened along the way Support Elsevier day at TU Dresden Career day at MPI-CBG Mendeley advisor “Why do they never talk about sales on these type op events?”

Keep educating yourself

What do you think? 70% of the PhDs in the Netherlands hold a position outside of academia

Non-research in industry: You’ve got it all! Business Academic Sales pitch Poster presentation Demonstration Conference presentation Business plan Grant proposal Advertisement Research paper Digital marketing Citations

Take home message Do stuff (away from the bench)… And get yourself connect

Marnix Wieffer, Senior marketing manager Drug safety m.wieffer@elsevier.com