Housekeeping and ASCCC Resources ASCCC GP Canvas - https://tinyurl.com/CCC-GP2018 ASCCC Guided Pathways RESOURCES https://www.asccc.org/guided-pathways Welcome! We’ll be with you shortly The chat will be used for questions and input All attendees will be muted Randy

Evaluating Your College Website in a Guided Pathways World Presenters: Jessica Ayo Alabi, Ph.D. Chair & Professor of Sociology, Orange Coast College Randy Beach, ASCCC Guided Pathways Lead, Southwestern College Jeffrey Hernandez, Academic Senate President and Professor of Political Science, East Los Angeles College Ty Simpson, San Bernardino Valley College, Guided Pathways Task Force Randy

NEXT WEEK: Scheduling in a Guided Pathways World Your Guided Pathways work plan may be outstanding. Your student voices loud. But if your scheduling practices are not driven by student education plans and considering new legislative requirements creatively, your college will have a hard time actually implementing those plans. Join us for a review of the many factors influencing scheduling and principles you should consider. Noon – 1:00 PM 4/24/2019 Randy

Evaluating Your College Website in a Guided Pathways World The first thing most students see at our colleges is the website. How navigable and accessible is your website. How can you make your website a tool for Guided Pathways? What resources are available to help colleges rethink and re-engineer their websites. Noon – 1:00 PM 4/17/2019 Randy

Why focus on the website? Many of pathways innovations require better website interface Websites are very fragmented Guided Pathways colleges are trying to break down silos and IT concerns often create silos What do you want students to do after visiting your website? Jessica Communication between Instructional Faculty and Admissions & Records, Student Support and Financial Aid, etc

Student Perspective First Impressions matter! What if you were first gen? What if you struggle with English? What if you are a returning student with limited experience with technology? Student with disability? Are we using language students understand (e.g matriculation)? Is it INFORMATION OVERLOAD? Jessica

How did you create your website? Who leads the effort to create your site? How involved were students? Did you set up your site based on your org chart? Does that speak to the way students think of your organization? Does it reach students where and how they communicate? What platforms? What is your decision-making process for your website? Jeffrey -- How do we get to place where our website is designed with student perspective in mind?

Something to Chat About What is your decision-making process for your website? How have you begun to integrate pathways? Please place your responses in the chat Jeffrey

Decision-Making Steps Start with students..all types...equity is the goal for all students (part-time, night students, first generation, military, etc…) Include faculty and employees in discussion of values and what's important. If it’s important, is it on the first page? Making sure it’s a navigation tool, not just a marketing tool Guided pathways team/coordinators involvement Collaborative and far-reaching engagement Jeffrey

Your Guided Pathways Web Team Do you have a dedicated group looking at the website? Do you have IT people on your team? Do you have Public Relations people on the team? Have you included some of the “Communication” faculty? Have you asked students to use the website in front of you and just observed their response? Jeffrey--Consider forming a Guided Pathways work team dedicated to website redesign.

General Web Design Principles* Simplicity Consistency Readability/Typography Mobile Compatibility Colors and Imagery Easy Loading / Load Time Easy Navigation Communication / Organization / Clarity Accessibility Randy *“8 Principles of Good Website Design” by Sujay Pawar, https://wpastra.com/good-website-design/

Design Principles and Pathways Mission is to inform students of options (Fields of Study / Differentiated Orientation) Design promotes engaging students in the process (Simple steps for application, registration, etc.) Clear and consistent messaging (Do all pages say the same thing regarding curriculum, policies?) Think like a student- Hick’s law says that with every additional choice increases the time required to make a decision Randy

What info do we put out on our site related to Guided Pathways? Course catalog Career exploration Student services options / Counseling services Metamajors Program maps Orientations Academic support options / Library Services Student life Ty

Something to Chat About If a student’s first introduction to your college was your website, what would they know and understand? Please place your responses in the chat Ty

Ways to review Conduct surveys, interview, and focus groups with students AND faculty Review other colleges’ websites (careful here) Work with communication and web development faculty and staff, communication and design experts Conduct inquiry and design with student services faculty and staff for students’ FAQs about the website Try to navigate it yourself (have fun with this!) Ask yourself if you’re hiding things on purpose…? Jessica

Navigating Through the Eyes of Students Go to your website and look at the page for new students. What do you see? What are students looking for on your website? How frequently do they look to the website to complete necessary steps in matriculation? How many clicks does it take to find the things students commonly look for? Are there competing sources for the same information? Jeffrey--Just for fun, try out your college’s website from a student’s lens.

Navigating Through the Eyes of Students Usually there is a 5 to 8 step process for enrolling and completing matriculation. Do these steps make sense to you? Does the language reflect the way our students speak and understand? Is matriculation the first things students are seeking when they look at a college? Jeffrey--Additional considerations when visiting your college website from a student’s lens.

Something to Chat About Has your website changed as a result of GP? Do you think it might? How? Please place your responses in the chat Randy

I clicked how do I apply and I got this screen

I have clicked apply now and I get this screen

I clicked future student

Skyline - but I had to search to find it

Using your website to communicate Pathways

Using your website to communicate Pathways

Using your website to communicate Pathways

Using your website to communicate Pathways implementation East Los Angeles College Guided Pathways website is an example of how to use the web to communicate the implementation of guided pathways to the community.

Questions and Comments

Next Week: Scheduling in a Guided Pathways World Your Guided Pathways work plan may be outstanding. Your student voices loud. But if your scheduling practices are not driven by student education plans and considering new legislative requirements creatively, your college will have a hard time actually implementing those plans. Join us for a review of the many factors influencing scheduling and principles you should consider. Noon – 1:00 PM 4/24/2019 Randy

Additional Resources ASCCC GP Canvas - https://tinyurl.com/CCC-GP2018 ASCCC Guided Pathways RESOURCES https://www.asccc.org/guided-pathways “8 Principles of Good Website Design” by Sujay Pawar, https://wpastra.com/good-website-design/