Successful Event Promotion with Social Media June 3, 2010

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Presentation transcript:

Successful Event Promotion with Social Media June 3, 2010 Sponsored by Audio is only available by calling this number: Conference Call: 866-740-1260; Access Code: 6339392

Using ReadyTalk Chat & raise hand Mute = *6, Unmute = *7 If you lose your internet connection, reconnect using the link emailed to you. If you lose your phone connection, re-dial the phone number and re-join. ReadyTalk support: 800-843-9166

You are being recorded… Streaming into Second Life This seminar will be available on the TechSoup website along with past webinar presentations: www.techsoup.org/go/webinars You will receive a link to this presentation, material and links. After the webinar, you can ask follow-up questions in the Virtual Community Forum: http://bit.ly/dBmrLl Twitter hashtags: #techsoup

Successful Event Promotion with Social Media Sponsored by Presenters: Janet Fouts & Avi Kaplan

Facilitating: Kami Griffiths, TechSoup Today’s Speakers Janet Fouts Avi Kaplan Facilitating: Kami Griffiths, TechSoup Assisting with chat questions: Chris Peters & Stephanie Parker, TechSoup

Agenda Getting started Local and national event sites Social media sites Sample event Create and maintain a social network After the event Continued engagement Key points: NOT a technology session: focus on process 6

Getting Started Event dashboard Team info Content Identify target sites Communicate with your networks 7

Event Dashboard Press releases Images/videos Messaging Links for information Contacts list

Your Team Staff Volunteers Membership Social media connections

Content Messaging and quotes Images/ video Related information Box.net or 4shared.com

Event Posting Sites Eventbrite.com Upcoming.yahoo.com Yelp Events Eventful.com Local.com Zvents.com

Using Social Media Find and Enable Supporters Promote and build anticipation Enhance your event and connect participants Capture the experience Reflect and Thank

Example Event: TweetsGiving A global celebration that aims to change the world through the power of gratitude.

Grow Your Networks

Follow Up: Deepen the Engagement Publicly thank, celebrate and report Publish captured media to re-share the experience. Invite feedback Follow up individually

Contact Us Janet Fouts Janet@JanetFouts.com JanetFouts.com Twitter: @jfouts 408.216.7423 Avi Kaplan avi@ozenmedia.com MeshugAvi.com Twitter: @MeshugAvi

Questions? Submit your questions using the chat box.

Continue the Discussion… Additional questions can be answered by posting in the Virtual Community Forum: http://bit.ly/dBmrLl

Get the Most Out of TechSoup At TechSoup, you’ll find a range of technology services to help your nonprofit: Read helpful articles in our Learning Center Request donated software, hardware, and online services Join our community forums to learn from your colleagues Browse upcoming events and conferences

Upcoming Webinars Get Started with TechSoup's Product Donation Program Thursday, June 10, 11 a.m. Pacific time Flip-in' Out @ the Library Thursday, June 17, 11 a.m. Pacific time

Thank you to our Webinar Sponsor! ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: pages.readytalk.com/techsoup.html

Thank you. Please complete the post event survey Thank you! Please complete the post event survey! Kami Griffiths, kami@techsoup.org, 415-633-9392